Digital Marketing Intern

Company: The Animation Campus

Location: Calicut, Kerala

Experience: Freshers / 0–1 Year

Job Summary

We are looking for a creative, enthusiastic, and result-oriented Digital Marketing Intern to join our team. The candidate will support the company's digital marketing initiatives, social media management, content development, online promotions, and lead generation activities.

The ideal candidate should have a robust interest in digital marketing, social media trends, content creation, and online brand development. This role provides an opportunity to gain practical experience by working on real-time marketing campaigns and supporting the digital presence of both The Animation Campus and Softroniics.

Key Roles and Responsibilities

1. Social Media Management

- Assist in managing the company's social media accounts, including Instagram, Facebook, LinkedIn, and YouTube.
- Plan, create, and schedule regular social media posts, stories, reels, and promotional content.
- Maintain a consistent posting schedule across different platforms.
- Monitor audience engagement, comments, messages, and interactions.
- Identify trending topics, hashtags, and content ideas relevant to the company's target audience.

2. Content Planning and Development

- Develop creative content ideas for social media promotions, campaigns, and brand awareness.
- Write engaging captions, promotional descriptions, and marketing content.
- Coordinate with graphic designers and video editors to prepare marketing materials.
- Assist in creating content calendars for both brands.
- Ensure that all content follows the company's branding guidelines and communication standards.

3. Digital Marketing Campaigns

- Assist in planning and executing digital marketing campaigns.
- Support online promotional activities for courses,



training programs, workshops, webinars, and events.
- Help promote the company's services through various digital platforms.
- Monitor campaign performance and prepare basic performance reports.
- Identify opportunities to improve online reach, engagement, and brand visibility.

4. Search Engine Optimization (SEO)

- Assist with basic keyword research and competitor analysis.
- Support on-page SEO activities and website content optimization.
- Help identify relevant keywords for blogs, course pages, and promotional content.
- Monitor basic website performance and search visibility.
- Learn and implement SEO best practices under the guidance of the team.

5. Lead Generation and Online Promotion

- Assist in generating potential student enquiries through digital platforms.
- Support lead generation campaigns for different courses and training programs.
- Monitor and organize leads received through social media and other online channels.
- Coordinate with the sales and academic counselling teams for lead follow-ups.
- Explore new digital channels and promotional opportunities to attract prospective students.

6. Analytics and Reporting

- Monitor social media insights, engagement rates, reach, and audience growth.
- Assist in preparing weekly and monthly digital marketing performance reports.
- Track campaign results and identify areas for improvement.




- Maintain records of completed marketing activities and campaign performance.

Required Skills and Qualifications
- Bachelor's degree or pursuing a degree in Marketing, Business Administration, Mass Communication, or a related field.
- Basic understanding of digital marketing concepts and social media platforms.
- Good written and verbal communication skills.
- Creative thinking and content development abilities.
- Basic knowledge of Canva or other graphic design tools is preferred.
- Familiarity with Instagram, Facebook, LinkedIn, and YouTube.
- Basic knowledge of SEO, Google Analytics, and digital advertising is an added advantage.
- Good organizational and time-management skills.
- Ability to work independently as well as collaboratively within a team.
- Willingness to learn new digital marketing tools, strategies, and technologies.

Preferred Candidate Profile
- Candidates with a genuine interest in digital marketing and social media management.
- Individuals who actively follow digital trends and understand online audience behaviour.
- Candidates with basic content creation or social media handling experience.
- Freshers with a positive attitude and willingness to gain practical industry experience are encouraged to apply.

Internship Benefits
- Hands-on experience in real-time digital marketing activities.
- Exposure to social media management and digital campaign execution.
- Practical learning in SEO, content marketing, and lead generation.
- Opportunity to work with creative, marketing, and business development teams.
- Professional guidance and opportunities to develop industry-relevant skills.

Interested candidates are invited to apply with their updated resume. Pay: ₹5,000.00 - ₹10,000.00 per month

Work Location: In person

📌 Digital Marketing Intern (Kozhikode)
🏢 The Animation Campus
📍 Kozhikode