06 Nov
|
Hindustan Recruitment
|
Noida
06 Nov
Hindustan Recruitment
Noida
Budget - Upto 16LPA
Experience - 10+ Years
Location - Noida
Role Description The Performance Marketing Manager is a full-time, on-site role based in Noida, responsible for planning, executing, and optimizing digital campaigns across paid channels such as search, social, display, and other performance platforms. This role involves managing campaign budgets, setting KPIs, tracking performance metrics, and continuously testing and refining targeting, creatives, and landing pages to improve ROI and conversion rates.
The individual will work closely with cross-functional teams, including content, design, analytics, and sales, to align campaign strategies with broader business objectives and client goals. Daily tasks include monitoring campaign dashboards, analyzing data, preparing performance reports, and making data-driven recommendations to improve campaign efficiency and scale successful initiatives. The role also requires staying updated on platform changes, industry best practices, and emerging tools to enhance overall performance marketing efforts.
Qualifications
- Strong skills in performance marketing, including hands-on experience with paid search, paid social, display advertising,
and other digital acquisition channels.
- Proficiency in analytics and tracking tools (e.g., Google Analytics, platform dashboards, conversion tracking, A/B testing) and the ability to interpret data for decision-making.
- Experience with campaign planning, budget management, bid strategies, and optimization techniques focused on ROI, CPA, and conversion rate improvement.
- Ability to collaborate with content, design, and sales teams to develop effective creatives, landing pages, and messaging that support campaign objectives.
- Strong communication and presentation skills, with the ability to explain performance insights and recommendations to stakeholders clearly.
- Bachelor’s degree in marketing, business, communications, or a related field, or equivalent practical experience.
- Prior experience in a digital or performance marketing role, preferably within an agency or fast-paced services environment.
- Demonstrated ability to work in office in Noida, manage multiple campaigns simultaneously, and meet deadlines in a dynamic setting.
📌 Carpenter (Noida)
🏢 Hindustan Recruitment
📍 Noida