08 Nov
|
Connecting The Dots
|
Chennai
08 Nov
Connecting The Dots
Chennai
We are hiring Social Media Content Strategist
Location: Thirumangalam, Chennai
Contact : (phone hidden)
Experience: 2 to 3 Years
Salary: 20,000 to 30,000
Industry: Influencer Marketing / Creator Management / Media & Entertainment
About Connecting Dots
Connecting Dots is an Influencer Marketing, Media Marketing, and Digital Marketing company focused on connecting brands with creators and delivering effective digital campaigns.
Job Summary
We are looking for a creative, trend savvy, and experienced Social Media Strategist who understands the current digital landscape and can develop creative strategies to strengthen brand presence across social media platforms.
The ideal candidate should have strong analytical skills, excellent content writing abilities, creative ideation, and hands on experience in social media management.
Key Responsibilities
1. Social Media Strategy & Trend Analysis
- Stay updated with the latest social media trends, viral content, platform updates, and emerging digital techniques.
- Develop effective social media strategies based on brand objectives and target audiences.
- Understand current trends and identify opportunities to implement them creatively for brands.
2. Social Media Brand Page Audit
- Conduct detailed social media audits to analyse brand pages.
- Identify the strengths, weaknesses, content gaps, and areas of improvement.
- Analyse competitors and industry benchmarks.
- Provide actionable recommendations to improve brand positioning, engagement, reach, and overall social media presence.
3. Content Ideation & Creative Thinking
- Develop fresh, innovative, and high impact content ideas for brands.
- Create engaging content concepts for static posts, reels, videos, carousels, stories, and campaigns.
- Think beyond conventional content formats and develop unique ideas that align with brand identity.
- Transform current trends into relevant and creative brand content.
4. Content Writing & Copywriting Strong content writing skills with the ability to write original content independently, without relying on AI-generated content.
Write engaging copy for
- Static posts and carousel content
- Reels and video scripts
- Social media captions and descriptions
- Blogs and articles
- Campaign concepts and creative communication
- Ability to adapt writing style and tone according to different brands and target audiences.
5. Presentation & Reporting
- Prepare professional social media strategy presentations using Canva and PowerPoint.
- Create detailed social media audits, content calendars, campaign plans, and performance reports using Excel.
- Present strategies, creative concepts, and brand recommendations confidently to clients and internal teams.
Required Skills & Qualifications
- 2–3 years of relevant experience in social media strategy, digital marketing, or content creation.
- Strong understanding of Instagram, Facebook, YouTube, LinkedIn, and emerging social media platforms.
- Excellent creative ideation and independent content-writing skills.
- Ability to identify trends and convert them into effective brand communication.
- Proficiency in Canva, PowerPoint, and Excel.
- Strong presentation, communication, and analytical skills.
- Knowledge of the latest social media tools, technologies, and digital marketing techniques.
- Ability to manage multiple brands and deliver creative strategies within deadlines.
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits
- Commuter assistance
- Internet reimbursement
- Leave encashment
- Paid sick time
- Paid time off
Work Location: In person
📌 Social Media Strategist (Chennai)
🏢 Connecting The Dots
📍 Chennai