VADIVAM® is a strategic brand identity studio. We design brand identities for established enterprises — founder-led, multi-generational and listed businesses.

IMPORTANT: LinkedIn Easy Apply applications will not be reviewed. To apply, email your application to [email protected] as described under "How to Apply" below.

ABOUT VADIVAM®

VADIVAM® began in 2013 as a freelance creative practice and was incorporated in 2018. Over 13 years, we've delivered 200+ brand projects, built a strong network of creative collaborators and partners, and worked across a wide range of creative disciplines.

We are now entering a deliberate current phase: repositioning VADIVAM® as a premium brand identity design agency for established enterprises, founder-led and multi-generational businesses — moving away from being seen as a general branding, logo or digital creative agency.

THE TEAM AND WORKING ENVIRONMENT

This phase is being built with a focused, lean team that will grow with the studio. You would work alongside identity designers, a motion designer, an editor and our business development team, directly with the founder, in-office.

- Role type: Full-time, in-office
- Working hours: 9:30 AM – 6:30 PM
- Saturdays: alternate Saturdays off; the monthly office calendar is shared in advance
- Detailed policies are shared once you join

ROLE AT A GLANCE

- Role: Digital Marketing Executive
- Experience: 3 years in B2B, brand or agency marketing
- Location: Chennai — studio-based, near Teynampet Metro
- Salary: ₹25,000/month CTC, inclusive of statutory benefits. Final compensation is confirmed after the task assessment and the final round of interview.

WHAT YOU'LL DO

Your role is to position VADIVAM® in the minds of founders, MDs and leadership teams of established enterprises — so that when they think about their brand, they think of us.

Positioning and messaging

- Translate VADIVAM®'s positioning into clear,



consistent messaging for business leaders
- Keep every touchpoint — website, LinkedIn, Instagram, decks, profiles — aligned with our premium positioning

Thought leadership

- Plan and write "Blog Insights", articles and perspectives on brand identity as a strategic investment
- Plan and manage the founder's and the studio's LinkedIn and Instagram presence, building credibility with business leaders
- Develop case studies, the company profile and credentials decks with the design team

Targeted campaigns

- Run account-based campaigns for priority sectors and target companies
- Build and manage email newsletters and campaigns for decision-makers
- Create content and landing pages that generate qualified enquiries for business development

Visibility and reputation

- Identify industry events, business associations, awards and media opportunities for VADIVAM®
- Track target sectors, competitors and brand news to find timely opportunities

Website and performance

- Manage website content and SEO for the searches our clients make
- Report on reach among target decision-makers, enquiries generated and lead quality

APPLY ONLY IF YOU HAVE ALL OF THESE

- 3 years of experience in B2B, brand or agency marketing
- Excellent written English — you can write for founders and MDs, not just for social media
- A portfolio of content you have written: articles, case studies, campaigns or LinkedIn content
- Understanding of premium positioning and B2B buying decisions
- Working knowledge of LinkedIn, Instagram, email marketing, SEO and analytics tools

GOOD TO HAVE





- Experience marketing a design, branding or creative agency
- Tamil, for engaging Tamil Nadu business owners

THIS ROLE IS NOT FOR YOU IF

- Your experience is mainly high-volume social media posting, influencer or B2C performance ads
- You measure success by follower counts rather than quality enquiries
- You're looking for remote or part-time work

WHAT WE OFFER

- Monthly salary of ₹25,000 CTC, inclusive of statutory benefits
- Joining bonus of 50% of your agreed monthly salary, paid with your first month's salary
- A structured review at 3 months, probation confirmation at 6 months and a retention bonus at 12 months
- The opportunity to shape how a premium identity studio is positioned in the market
- Direct mentorship from the founder FOR CANDIDATES IN OUR SELECTION PROCESS
- An honorarium for assessment tasks, paid on completion of the final selection round (not applicable to submissions substantially generated by AI)
- An interview incentive for candidates shortlisted for the final round

HOW TO APPLY

Email: [email protected]

Subject: Digital Marketing Executive | Your Name

Include

- Your CV (PDF)
- A short task (about 30 minutes):

Look at VADIVAM®'s website, LinkedIn and Instagram.

a) In 100 words: the one biggest gap in how we present ourselves to founders of established businesses — and how you would fix it.

b) Write the opening 2–3 lines of a LinkedIn post for our founder that would make an MD stop scrolling.

- Links to 2 pieces of content you have written (optional)
- At the top of your email:

– Years of experience, and the companies or agencies you've worked with

– Current monthly salary

– Expected monthly salary

– Notice period

Applications that don't follow these instructions will not be reviewed.

We review every application. Shortlisted candidates will hear from us within 10 days.

📌 Digital Marketing Executive (Chennai)
🏢 VADIVAM ®
📍 Chennai