Do you believe that creativity can transform the way products connect with consumers As a Trade Marketing Manager, you will have the chance to bridge the gap between our brand and its audience, crafting strategies that not only elevate visibility but also fuel significant sales growth.

Your role will be pivotal in designing and executing innovative trade marketing plans tailored to resonate across diverse channels in Chennai.

You will

- Craft and implement trade marketing strategies that dovetail with the broader business goals, ensuring a coherent approach to market engagement.
- Collaborate with both sales and marketing teams to launch impactful BTL activation campaigns that captivate consumers and enhance product recognition.
- Delve into market trends and consumer insights, pinpointing avenues for enhancing our trade marketing tactics and driving overall performance.
- Foster robust partnerships with distributors and retailers, guaranteeing seamless execution of our marketing initiatives throughout the distribution chain.
- Assess the impact of trade marketing efforts,



sharing valuable insights and recommendations to refine future strategies.
- Oversee budgeting for trade marketing projects, ensuring smart and effective use of resources to maximize returns.

You have

- A solid understanding of trade marketing and channel marketing principles that guide strategic decision-making.
- Experience in orchestrating successful BTL activation campaigns that leave a mark on consumers.
- Strong analytical abilities paired with problem-solving skills to navigate challenges effectively.
- Exceptional communication skills, enabling you to connect with diverse teams and stakeholders.
- A proficiency in analyzing market data and consumer behavior to inform your strategies. This role offers the unique opportunity to blend strategic thinking with creative execution, making each day a rewarding journey towards impactful brand transformation.

Industry

BPO / Call Center

Department

NGO / Social Work

📌 Trade Marketing Manager - Channel Marketing, BTL Activation (Chennai)
🏢 Talent Guru Placement
📍 Chennai