- Manage key modern trade accounts and drive achievement of sales, volume and revenue targets for the assigned territory.
- Develop and execute customer-wise monthly and quarterly business plans to ensure sustainable business growth.
- Build strong relationships with key account stakeholders and act as a single point of contact for assigned customers.
- Drive assortment planning, product listings, visibility initiatives and promotional activations across assigned accounts.
- Plan and execute account-specific activation programs to improve sales performance and market share.
- Ensure effective implementation of trade agreements, commercial terms and customer service commitments.
- Monitor sales performance, redistribution targets, volume growth and account-level KPIs on a regular basis.
- Prepare periodic business reviews, identify gaps versus business plans and recommend corrective actions.
- Work closely with distributors, category teams and customers to generate demand and improve business performance.
- Ensure profitability,
pricing compliance and continuous growth of the assigned account portfolio.
Preferred candidate profile
- 1-9 years of experience in Modern Trade / Key Account Management / Sales.
- Experience handling accounts such as D-Mart, Reliance Retail, Vishal Mega Mart, Spencer's, More Retail, Metro Cash & Carry, etc.
- Strong customer relationship management and negotiation skills.
- Positive analytical and planning capability.
- Excellent communication and stakeholder management skills
Role: Enterprise & B2B Sales - Other, Industry Type: FMCG, Department: Sales & Business Development, Employment Type: Full Time, Permanent Role Category: Enterprise & B2B Sales Education PG: MBA/PGDM in Any Specialization Key Skills Skills highlighted with ‘‘ are preferred keyskills Modern Trade Key Account ManagementSales PlanningCustomer ManagementAccount Management