About the RoleWe are hiring a full-time AI SEO Specialist to make our brand visible, accurately described and cited in AI-driven search, including ChatGPT, Perplexity, Gemini, Google AI Overviews / AI Mode and Bing Copilot, alongside traditional search. You will own Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) end to end: auditing, strategy, execution, experimentation and reporting.

This is a hands-on role. We are looking for someone who has already done this work, can show results, and can start contributing with minimal training.

Key ResponsibilitiesAEO & GEO strategy and execution

- Develop and execute AEO and GEO strategies that increase brand mentions, citations and recommendations in AI-generated answers
- Optimize content for featured snippets, People Also Ask, zero-click results and AI summaries
- Structure content to be answer-focused, conversational, semantically rich and easy for AI systems to read and cite

Audits and research

- Run AEO/AI visibility audits of our website and content across the major AI platforms
- Conduct query and intent mapping for conversational, multi-turn and long-tail queries
- Perform competitor analysis for AI visibility (GEO gap analysis) and identify opportunities

Technical and on-page optimization

- Implement and maintain structured data (Schema.org), entity optimization and knowledge-graph signals
- Improve technical SEO foundations: crawlability, site structure, page speed, metadata and internal linking
- Optimize metadata and media assets (images, video) for multimodal AI visibility

Content collaboration

- Work with content and web teams to build AI-first content frameworks and brief writers
- Refresh and restructure existing content for AI readability and citation-worthiness





Measurement and reporting

- Track AI visibility (citations, mentions, share of voice) alongside rankings, traffic and conversions
- Build and maintain reporting dashboards and AI visibility scorecards
- Document experiments, learnings and case studies, and present insights to stakeholders

Staying current

- Monitor changes in AI search platforms, search algorithms and best practices, and recommend updates to our approach

Required Qualifications

- Minimum 1 year of hands-on AEO/GEO execution (AI search optimization)
- Solid case studies showing measurable results from your own AEO/GEO work
- Strong technical SEO, on-page SEO and content SEO knowledge
- Transparent, structured reporting of results to stakeholders

Skills

- AEO and GEO strategy and execution
- Entity-based SEO and semantic SEO
- Search intent modelling and conversational query optimization
- Content structuring for AI readability
- Competitor and AI visibility gap analysis
- Analytical thinking, attention to detail and problem solving
- Time management and ability to work independently
- Cross-team collaboration with content, web and marketing teams

Tools and PlatformsRequired

- Google Analytics 4 (GA4) and Google Search Console (GSC)
- SEO tools such as Ahrefs or SEMrush, Ubersuggest, etc.
- Hands-on testing across AI search platforms (ChatGPT, Perplexity, Gemini, Google AI Overviews / AI Mode)

Preferred

- Experience with AI visibility tracking (valuable)
- Familiarity with any one particular paid tool (optional, not required)

Nice to Have

- Experience with the Malaysian or Southeast Asian market
- SEO or digital marketing certifications
- Experience with Google Business Profile optimization
- Prior work in an agency or multi-site environment

📌 AI SEO Specialist (AEO & GEO) (India)
🏢 Edunexa
📍 India