Company Description: Career Pro Ventures Limited is a dynamic educational corporation that operates three specialized units: British Express
- The Language School, Institute of Career in Financial Markets (ICFM)
- The Stock Market Trading Academy, and Academy of Success (AOS)
- The Digital Marketing Institute. The organization focuses on delivering comprehensive, practical training to learners who seek career-oriented education. Each unit provides specialized programs designed to build real-world skills and industry readiness. Career Pro Ventures Limited is committed to maintaining high educational standards while equipping students with the expertise needed to succeed in competitive fields. Prospective team members join a growth-oriented environment that values innovation in teaching and learning. Role Description: The Senior Manager – Digital Marketing is a full-time, on-site role based in Recent Delhi, responsible for leading and executing digital marketing strategies across all units of Career Pro Ventures Limited. This role involves planning and managing social media campaigns, overseeing performance marketing initiatives, and driving lead generation to support enrollment and brand growth. The Senior Manager will analyze web and campaign analytics, optimize digital channels, and collaborate with academic and operations teams to align marketing efforts with business objectives. Day-to-day tasks include supervising content and creative development, managing external agencies or vendors as needed, budgeting and reporting on marketing performance, and ensuring consistent brand messaging across platforms. The role also requires staying updated on digital trends, tools, and best practices to continuously improve marketing effectiveness.

Key Responsibilities
1. Digital Marketing Strategy
• Develop and implement an integrated digital marketing strategy.
• Build a roadmap for improving brand visibility, online presence and organic reach.
• Identify relevant digital channels, opportunities and growth initiatives.
• Align marketing strategy with the organization's business objectives. 2. Team Building & Leadership




• Design and establish the complete digital marketing department.
• Identify required roles and recommend suitable hiring.
• Recruit, lead and manage a capable in-house team.
• Define responsibilities, processes, targets and accountability.
• Build a performance-oriented and collaborative work culture. 3. Performance Marketing
• Plan, manage and optimize Google Ads and Meta Ads campaigns.
• Develop a strong understanding of campaign economics, audience targeting and conversion optimization.
• Monitor campaign performance and ensure efficient utilization of marketing budgets.
• Guide the performance marketing team in improving campaign effectiveness. 4. Organic Growth & Social Media
• Develop a comprehensive organic growth strategy.
• Lead social media planning, content calendars and execution.
• Improve brand communication, audience engagement and digital visibility.
• Explore opportunities through organic content, communities and other relevant digital channels. 5. Content & Brand Positioning
• Develop content strategies across social media, website and other digital platforms.
• Work with content creators, video editors and designers.
• Ensure consistent brand communication and relevant audience engagement.
• Identify content opportunities that can strengthen the organization's positioning. 6. SEO & Website Growth
• Develop and implement SEO strategies.
• Improve website structure, search visibility and organic traffic.
• Coordinate technical SEO, on-page and off-page activities.
• Identify opportunities to improve website performance and user experience. 7. Performance Monitoring & Reporting
• Establish clear KPIs and reporting systems.
• Review team performance and execution quality.




• Monitor digital marketing initiatives and identify improvement areas.
• Provide regular updates and strategic recommendations to the management. Candidate Profile:We are looking for someone who:
• Has 7–12 years of experience in Digital Marketing, preferably with 3–5 years in a leadership or managerial role.
• Has a strong understanding of both paid and organic digital marketing.
• Has practical experience in Google Ads, Meta Ads, SEO, Social Media and Content Marketing.
• Has experience building and managing digital marketing teams.
• Understands how to develop systems, processes and performance metrics.
• Has the ability to independently lead a complete digital marketing function.
• Demonstrates ownership, initiative, commitment and a strong growth mindset. Preferred Background:
• Education, EdTech, professional training or financial services industries.
• Experience in building or managing an agency or an in-house digital marketing team.
• Professionals with entrepreneurial experience who are comfortable taking ownership of a function. What We Are Looking ForWe are not looking for someone who can only manage campaigns or coordinate with agencies. We are looking for a Digital Marketing Leader who can take responsibility for building a complete department, develop the right team, establish systems and drive the organization's digital growth. The selected candidate will work directly with the Founder and will have the opportunity to build and lead the digital marketing function with significant ownership and responsibility.

How to Apply
Interested candidates may share their updated profile along with a brief note covering:
• Their experience in managing digital marketing functions.
• The teams they have built or managed.
• Their experience across paid and organic marketing.
• How they would approach building a complete digital marketing department in their first 90 days. Apply through LinkedIn or share

your profile
via Direct Message or share your CV through email
- [email protected]

📌 Senior Manager-Digital Marketing (New Delhi)
🏢 Career Pro Ventures
📍 New Delhi