About the Role

Oracura is looking for a creative, insight-driven Content Strategist & Social Media Manager to shape our digital
voice, build engaging campaigns, and grow our online community. The role combines content planning, social
media execution, creative storytelling, and performance-led thinking.

Key Responsibilities

• Develop and execute content strategies aligned with brand objectives, audience insights, launches, and
seasonal campaigns.
• Own the social media content calendar and manage day-to-day publishing across relevant platforms.
• Create content ideas, compelling copy, captions, blogs, reels, stories, carousels, and campaign briefs.
• Plan organic and paid social media campaigns, including Meta Ads concepts, messaging, and creative
coordination.
• Monitor trends, competitor activity, engagement, and platform performance to improve content effectiveness.
• Collaborate with designers, video editors, creators, influencers, and internal teams to bring campaigns to life.
• Handle community engagement, influencer outreach, and timely coordination on social media




communications.
• Support basic e-commerce content and listings for platforms such as Amazon and IndiaMART.
• Track key metrics, prepare performance reports, and use insights to refine upcoming strategies.

Skills

Technical Skills
• Social Media Marketing (Organic & Paid)
• Content Creation & Strategy
• Meta Ads Campaigns
• Influencer Marketing & Outreach
• Basic E-commerce Listing (Amazon, IndiaMART)
• Copywriting & Blog Writing

Tools/Software
• Canva
• Meta Business Suite
• Google Workspace (Docs, Sheets, Slides,
Gmail)
• Microsoft Office (Excel, Word, PowerPoint)

What We’re Looking For
0–2 years of relevant experience. Solid written communication, a creative eye, familiarity with social media
best practices, attention to detail, and the ability to manage multiple content priorities. Experience with
consumer brands, digital campaigns, or e-commerce is a plus.

📌 Social Media Associate Navi Mumbai (India)
🏢 ORACURA®
📍 India