12 Nov
|
Plotters Ink
|
Mumbai
12 Nov
Plotters Ink
Mumbai
Company Description Plotters Ink is an independent, homegrown advertising agency founded in 2014, now partnering with over 200 clients across diverse industries. The team turns brands into conversations through integrated solutions spanning design, ad films, packaging, performance marketing, social media, and on-ground campaigns. The agency focuses on impactful, idea-led work while maintaining a playful, collaborative culture. A decade on, Plotters Ink continues to build, disrupt, and deliver creative brand experiences that people care about. Role Description This is a full-time, on-site Digital Manager role based in Mumbai. The Digital Manager oversees digital strategy and execution across platforms, translating brand objectives into measurable campaigns. Responsibilities include planning and managing social media calendars, optimizing performance marketing initiatives, and coordinating content, design, and media teams to deliver cohesive digital experiences. The role involves monitoring analytics, preparing performance reports, and recommending data-driven improvements. The Digital Manager also collaborates with clients and internal stakeholders to ensure digital work aligns with brand narratives and business goals. Qualifications
• Proven experience in digital marketing management, including social media, performance marketing, and campaign planning.
• Strong skills in digital analytics and reporting, with the ability to interpret data and optimize campaigns based on insights.
• Experience leading cross-functional teams and managing projects, timelines, and budgets in a rapid-paced agency environment.
• Solid understanding of brand building, content strategy, and creative collaboration across design, copy, and media.
• Familiarity with major ad platforms and tools (e.g., Meta Ads, Google Ads, Google Analytics, marketing automation or social listening tools).
• Excellent written and verbal communication skills, with the ability to present ideas clearly to clients and internal teams.
• Ability to work on-site in Mumbai, with strong organizational skills and attention to detail.
• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.
• Previous experience in an advertising or creative agency setting is highly beneficial.
📌 Digital Manager (Mumbai)
🏢 Plotters Ink
📍 Mumbai