Counsellor: Job Role & Responsibilities Role Purpose Counsellors are Client Counsel responsible for day-to-day planning and execution of the client campaign. You are also the knowledge managers of the team. You will essay two critical roles: working with your Partner or Principal to develop holistic science-based campaigns and executing what they have planned. This role comes with the responsibility of delivering an outstanding service experience. What we expect you to do every day? Financial 1. Provide support in writing winning proposals and pitches 2. Grow revenue & repeat business from clients served 3. Ensure timely & accurate invoicing and collection of dues from clients 4. Be frugal and conscious of expenditure 5. Conserve resources to improve profitability of the advisory Client 1. Support the strategic planning of the client’s reputation campaign 2. Support as a Client Counsel responsible for day-to-day planning 3. Support execution of the client campaign and day-to-day client interaction 4. Translate strategy into actionable plans 5. Support client campaigns through effective media relations 6. Support the discovery of insights and message to inform the client campaign 7. Support the integration with The Astrum Centre services & affiliates 8. Lead the conversations with stakeholders wherever needed on behalf of client 9. Manage the day-to-day execution of client’s campaign 10. Maintain an updated and accurate constellation of stakeholders 11. Collaborate with Astrum teams to deliver effective and seamless service 12. Develop the campaign review for the client 13. Be the knowledge manager of the team 14. Develop an informed point-of-view and support it with data & insights Advisory 1. Own workstreams and deliverables 2. Learn from every experience & seek new opportunities to learn & grow 3. Live The Astrum values at all time 4. Lead by setting a personal example. Live the Astrum Values 5. Live The Astrum Way 6. Promote learning & knowledge sharing within the advisory 7.



Protect & grow the reputation of the advisory Role Knowledge, Skills & Attitudes What will help you excel in your role? Knowledge: You have a 1. Sound understanding of fundamentals of reputation management 2. Sound understanding of positioning, branding, online reputation management 3. Sound understanding of conducting opinion polls & research tools 4. Sound grasp of media functioning & how journalists work 5. Sound grasp of current affairs & business

Skills:
You are able to 1. Think ahead, anticipate problems before they occur 2. Synthesis simple situations into clear understanding 3. Analyse and interpret simple data 4. Negotiate your point of view; pitch your story convincingly 5. Develop error free, easy & clear copy 6. Write simple reports, presentations & succinct memos 7. Make presentations to a group 8. Multitask and get things done 9. Get the best out of MS Office Suite 10. Manage your time efficiently 11. Handle with maturity inter-personal conflict 12. Develop & maintain a professional network of journalists & influencers Attitude: You 1. Are deeply committed to a career in reputation management 2. Are hungry to learn and forever in pursuit of excellence 3. Are apolitical and set the bar high in professional conduct and ethics 4. Are not a clock watcher 5. Are not afraid of failure 6. Are not afraid to speak the truth 7. Are not afraid to accept your mistake or make excuses 8. Are not afraid of working with smarter and sharper colleagues 9. Are generous in forgiving others 10. Always put the team ahead of yourself 11. Always speak your mind while respecting the views of others 12. Deliver what you promise and only promise what you can deliver 13. Challenge the conventional 14. Get things done with an eye on results 15. Pay great attention to detail 16. Celebrate diversity in age, gender, faith and culture 17. Pursue your passions beyond work 18. Get things done with an eye on results 19. Pay great attention to detail 20. Celebrate diversity in age, gender, faith and culture 21. Pursue your passions beyond work ### •

📌 Account Manager (Mumbai)
🏢 Astrum - Reputation Advisory
📍 Mumbai