Company Description Staffigo is an employee-centric technology staffing and solutions provider working across multiple industries. The company offers specialized bootcamp programs, state-of-the-art AI solutions, and a range of technology services designed to support both clients and talent. Staffigo is committed to nurturing skills, fostering professional growth, and driving innovation in the tech ecosystem. Team members benefit from exposure to emerging technologies and structured learning opportunities. Joining Staffigo means contributing to shaping the future of technology in a collaborative and growth-focused environment. Role Description The Content Writer
- Meta Ads will create and optimize ad copy and related content for Meta platforms, including Facebook and Instagram, to support marketing and talent acquisition initiatives. This full-time, on-site role based in Chennai involves developing engaging ad creatives, landing page content, and supporting web and social media messaging aligned with campaign objectives. The role includes conducting audience and market research, testing different content variations, and collaborating with marketing and design teams to improve click-through and conversion rates. The Content Writer will also ensure all content adheres to brand guidelines and platform policies,



while monitoring performance metrics and refining messaging for continuous improvement. Qualifications
• Strong foundational content skills, including Web Content Writing and Writing, with the ability to tailor messages for Meta Ads and related digital channels.
• Ability to develop and implement Content Strategy that aligns ad messaging with broader marketing and branding goals.
• Proficiency in Research to understand target audiences, industry trends, and competitor campaigns for data-driven content decisions.
• Attention to detail in Proofreading to ensure accuracy, clarity, and consistency across all ad and web content.
• Experience with Meta Ads Manager or similar advertising platforms, including basic understanding of performance metrics (CTR, CPC, conversions).
• Excellent written and verbal communication skills in English; ability to write concise, persuasive, and action-oriented copy.
• Comfort working in office in Chennai and collaborating with cross-functional teams in a fast-paced environment.
• Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field; prior experience in digital marketing or paid social advertising is an advantage.

📌 Content Writer (Chennai)
🏢 Nibav Home Lifts
📍 Chennai