Role Overview

Own hands-on Shopify development, integrations, technical QA and conversion rate optimisation. Ship reliable site improvements that increase conversion, AOV, subscription adoption and revenue per visitor.

Work Schedule

- Working Days: Monday to Friday
- Working Hours: Aligned with US Business Hours (EST/EDT).(5pm - 3am)
- Work Location: Mumbai, India.(one side transport will be provided)

Key Responsibilities

Shopify development

 Develop and maintain Shopify Online Store 2.0 themes using Liquid, JavaScript, HTML and CSS.

 Build and optimize PDPs, landing pages, collection pages, cart experiences, bundles,

upsells and gift-with-purchase mechanics.

 Manage version control, staging, testing, deployment and rollback procedures.

CRO and analytics

 Implement and analyze experiments across product pages, cart, offers and checkout-

adjacent experiences.

 Track conversion rate, revenue per session, AOV, mobile usability, page speed and

Core Web Vitals.

 Partner with creative and media teams to improve message-to-landing-page consistency.

Shopify Developer / CRO SpecialistIntegrations and reliability

 Own technical support for Skio subscriptions, including quantity-frequency alignment across PDP, cart and checkout.

 Maintain Klaviyo, GA4,



Google Tag Manager, pixels and approved ecommerce integrations.

 Troubleshoot feed, app, theme and tracking issues; document fixes and reusable components.

 Use AI coding tools responsibly with code review, security checks and production QA.

Required Qualifications

- 3+ years of hands-on Shopify development.
- Solid Liquid, JavaScript, HTML, CSS and Git skills.
- Experience shipping CRO changes for DTC ecommerce.
- Ability to independently debug, QA and deploy production changes.

Preferred Qualifications

- Skio or Recharge subscription experience.
- Shopify Functions, analytics and A/B testing experience.
- Familiarity with Claude Code, Codex or similar coding assistants.

Success Metrics

- Improved conversion rate, AOV and revenue per session.
- Reliable subscription and promotion functionality.
- Experiment throughput, site stability and reduced external development dependence.

First 90 Days

 Days 1-30: Audit theme, subscriptions, tracking and priority technical issues.

 Days 31-60: Ship prioritized PDP, cart and subscription improvements.

 Days 61-90: Own the development backlog, release process and CRO testing cadence.

📌 Senior Frontend Developer (Mumbai)
🏢 VelivoHR
📍 Mumbai