Search Engine Optimization Specialist (Mumbai)

Search Engine Optimization Specialist (Mumbai)

12 Nov
|
Avante Facade Consulting
|
Mumbai

12 Nov

Avante Facade Consulting

Mumbai

About the Role

Avante Facade Consulting Pvt. Ltd. established it’s India office in 2002, focused on supporting projects Pan India.

Since 2002, the firm has completed 600+ projects in India with a team of 110+ facade specialists located in India. Avante’s international offices provide additional resources and expertise based on each project’s unique requirements.

The firm provides a full range of façade consulting services for every phase from concept design through completion. The firm is also renowned for its expertise in façade material innovation and applications. Avante’s clients are building owners, developers, end users and architects with repeat clients spanning over two decades in the Indian market.

Avante’s India project portfolio includes virtually every building typology including cultural buildings, high-rise commercial and residential towers, airports, luxury retail, healthcare, city-side developments, large-scale mixed-use and heritage projects.

The firm was founded in 1997 in the USA and has completed projects in 20+ countries in North America, Europe, South Asia, East Asia and Oceania.

https://www.avantefacades.com/

We are looking for an SEO Specialist who combines strong technical skills with an understanding of content, search intent, and lead generation. You will manage and improve our websites, grow organic visibility, and help our content become more discoverable across search engines and AI-powered search experiences.

The ideal candidate should have hands-on experience in Technical SEO, WordPress and Custom CMS Website Management, Google Business Profile (Google My Business), Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO).

Key Responsibilities

- Website Management & Optimization

Manage and update company websites, landing pages, product pages, and blogs.

Work with WordPress and custom CMS platforms to improve layouts, mobile responsiveness, navigation, and user experience.

Monitor website performance and resolve issues such as broken links, form errors, and slow-loading pages.





Coordinate with designers and developers to implement website improvements.

- SEO Strategy & Execution

Conduct keyword research, competitor analysis, and search intent mapping.

Optimize page titles, meta descriptions, headings, URLs, internal links, images, and website content.

Develop content briefs and recommendations for product, service, and industry-specific pages.

Identify relevant backlink opportunities and support sustainable authority building.

- Technical SEO

Conduct website audits and implement fixes for crawling, indexing, and site architecture issues.

Manage XML sitemaps, robots.txt, canonical tags, redirects, and duplicate content.

Improve page speed and Core Web Vitals in coordination with developers.

Implement and validate relevant structured data and schema markup.

Troubleshoot issues through Google Search Console and website crawling tools.

Understand international SEO and hreflang for websites targeting multiple markets.

- Google Business Profile & Local SEO

Manage and optimize Google Business Profiles across company locations.

Maintain accurate business details, categories, services, contact information, and operating hours.

Publish relevant updates, photos, and posts to keep profiles current.

Monitor customer reviews and coordinate timely, professional responses.

Maintain consistent business names, addresses, and phone numbers across relevant directories.

Track profile performance, calls, website clicks, and direction requests to identify opportunities for improvement.

- Answer Engine Optimization (AEO) & Generative Engine Optimization (GEO)

Structure content to answer customer questions clearly and support discovery in answer engines and AI-powered search.





Optimize FAQs, topic coverage, entity consistency, and supporting source references.

Understand how crawlability, clear content structure, and brand credibility support AI search visibility.

Monitor relevant AI-generated answers and brand mentions, document findings, and recommend improvements.

- Analytics & Reporting

Track organic traffic, search visibility, enquiries, and conversions using GA4 and Google Search Console.

Set up or validate conversion tracking through Google Tag Manager.

Prepare monthly reports with explicit insights, completed actions, and next priorities.

Translate performance data into practical improvements that support business enquiries.

Required Skills & Qualifications

- 2–4 years of hands-on experience in SEO and website management.
- Strong knowledge of technical, on-page, off-page, and local SEO.
- Practical understanding of AEO and GEO, supported by examples of work or experiments.
- Experience with WordPress, custom CMS platforms, GA4, Google Search Console, and Google Tag Manager.
- Familiarity with tools such as Screaming Frog, Ahrefs, Semrush, and PageSpeed Insights.
- Working knowledge of website technical functionality to identify, troubleshoot, and communicate issues.
- Good written English, analytical skills, and attention to detail.
- Ability to independently implement improvements and coordinate more complex fixes with developers.

Added Advantage

- Experience with B2B, manufacturing, construction, architecture, or building materials websites.
- Experience targeting North America, Asia, and Europe.
- Familiarity with landing page optimization and conversion rate improvement.

How to Apply

Share your CV along with 2–3 websites you have worked on, your specific responsibilities, and measurable results.

Please include examples of

- Technical SEO improvements.
- Google Business Profile management.
- AEO/GEO implementation or experiments.
- Improvements in organic traffic, keyword rankings, and website enquiries.

📌 Search Engine Optimization Specialist (Mumbai)
🏢 Avante Facade Consulting
📍 Mumbai

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