We are looking for a driven Sales Manager to own and grow our presence across Bangalore and surrounding markets. You will lead both B2B (horeca, corporate wellness, retail chains) and B2C (direct-to-consumer, events, pop-ups) channels while building and managing a lean, high-performing sales team.
Develop and execute territory sales plans for Bangalore and nearby regions to hit monthly and quarterly revenue targets
Identify, onboard, and nurture B2B accounts - cafes, restaurants, hotels, gyms, corporate canteens, and premium grocery outlets
Drive B2C growth through local events, pop-ups, influencer partnerships, and sampling campaigns
Lead end-to-end sales operations: forecasting, pipeline management, order coordination, and last-mile follow-up
Coordinate with the operations team to ensure timely fulfilment and excellent post-sale experience
Recruit, train, and mentor field sales executives as the team scales
Track competitor activity and provide actionable market intelligence to the leadership team
Represent Refresco Coffee at trade shows, wellness expos,



and community events
3-6 years of sales experience, ideally in F&B;, FMCG, or wellness/nutraceuticals

- Proven track record of managing B2B accounts and achieving sales targets in a Bangalore/South India market
- Experience with B2C channels - online marketplaces, direct sales, or consumer events
- Strong network within the Bangalore horeca, corporate, or specialty food ecosystem is a plus
- Excellent communication in English and Kannada; Hindi or other South Indian languages are an advantage
- Valid two-wheeler or four-wheeler driving licence

Prior experience selling health, wellness, or specialty beverage products
Familiarity with CRM tools and basic sales analytics
Competitive fixed salary + uncapped performance incentives
Monthly Refresco Coffee product allowance
Adaptable working style - field + remote
Opportunity to shape the brand's market presence in a high-growth category

📌 Sales Manager Remote (m/f/d) (Bengaluru)
🏢 Refresco Coffee
📍 Bengaluru