13 Nov
|
Nudge
|
Bengaluru
Head of Brand Partnerships & Monetization
Founding Commercial Role | Works Directly with the CEO
About Nudge
We’re building for a mass-market Indian consumer audience, and growth is at the heart of what we do.
The Role
This is a founding commercial role. You will build Nudge’s brand-funded monetization engine from near zero - owning partnerships, deal structures, pricing, affiliate rails, and the underlying unit economics. You’ll work directly with the CEO.What you build will become a core revenue line for the company.In one line: Move reward costs from our balance sheet to the brands whose customers we influence - and prove it with data.
Experience
- 8 to 14 years in partnerships, monetization, or brand revenue at consumer internet companies.
- You have owned a partner revenue number, not a retention or engagement metric.
- You have personally sourced and closed brand deals in the last 12 months, and can name the brands and deal sizes.
- You have sold first-party consumer data, audiences, or rewards inventory to brand and agency teams.
- You have asked a product team to capture a recent data point because a brand would pay for it, and it shipped.
- You have led work across Tech, Product, and Legal,
and delivered in weeks rather than quarters.
Backgrounds that fit best
- Partnership heads at coalition or partner-funded loyalty programmes.
- Monetization and ads leads at quick commerce, marketplace, or retail media businesses.
- Brand partnership and monetization leads at fintech, rewards, or cashback apps.
- Founders or first business hires who ran revenue and product together at an early-stage consumer startup.
How you work
- You think in numbers: cost per action, redemption rates, repeat purchase, revenue per user.
- You move fast with incomplete structure and build the structure as you go.
- You are comfortable pitching a smaller, high-quality audience on data depth rather than reach.
- You have existing relationships with marketing heads at FMCG, D2C, travel, health, or fintech brands.
Who this is not for
- You need a large team, a fixed operating structure, or two quarters of build time before revenue.
- Your partners have always come to you inbound because of your employer's scale.
- You see data as something Tech owns and hands to you.
- You prefer managing closers to closing.
📌 Head of Brand Partnerships & Monetization (Bengaluru)
🏢 Nudge
📍 Bengaluru