PROPOSAL & SALES ENABLEMENT SPECIALIST

Position Summary The Sales Enablement & Proposal Specialist supports the development of high-quality, client-facing RFPs, RFIs, RFQs, supplier questionnaires, security assessments, presentations, and other sales enablement materials.

This is an AI-first, task-oriented role designed for someone who is comfortable taking ownership of defined work, using AI and digital tools to accelerate research and content development, and translating complex business information into clear, compelling client responses. The role partners closely with Marketing, Sales, Recruiting, Operations, Finance, Legal, Technology, IT, and other subject matter experts to develop responses that accurately represent our capabilities and are customized to the client, opportunity, industry, and market. Success in this role requires more than proposal coordination.

The individual must be a strong communicator and business writer who can understand the question being asked, identify the information needed, develop a thoughtful first draft, and articulate our story clearly rather than simply copying existing content.

Key Responsibilities

Proposal & RFP Development

- Support the end-to-end development of RFPs, RFIs, RFQs, supplier questionnaires, security assessments, client due diligence requests, and other formal responses.
- Interpret client questions and requirements to determine what information is actually being requested.
- Research existing company materials and approved content to develop accurate, relevant responses.
- Draft and customize responses that articulate our capabilities in a clear, compelling and client-specific way.
- Adapt existing content based on the client, industry, geography, service offering, and chance rather than relying solely on standard responses.
- Coordinate with subject matter experts to validate information and address gaps.
- Review responses for clarity, consistency, completeness, tone, and overall quality.
- Support formatting, final review, and submission preparation.

AI-Enabled Proposal Support
- Use approved AI tools as part of the day-to-day proposal workflow to accelerate research, content discovery, drafting, summarization, editing, and content customization.
- Develop effective prompts and workflows to generate stronger first drafts while applying human judgment to validate accuracy and relevance.
- Use AI to synthesize information from multiple approved sources and turn it into concise, client-ready responses.
- Recognize when AI-generated content requires additional research, validation, or subject matter expert review.
- Look for opportunities to improve how AI, automation, templates, and reusable knowledge can make the RFP process faster and more scalable.
- Maintain appropriate confidentiality, data-handling, and responsible AI practices.

Sales Enablement Support
- Customize presentations, company information, capability materials, case studies, and other sales assets for specific opportunities.
- Translate internal or technical information into polished, client-friendly language.
- Support development and refinement of sales enablement materials that strengthen how we communicate our capabilities and differentiation.
- Ensure messaging is consistent across proposals, presentations, and other external-facing materials.

Content & Knowledge Management
- Maintain proposal libraries, templates, case studies, approved responses, and reusable sales assets.
- Identify outdated, inconsistent, incomplete,



or duplicative content and coordinate updates.
- Organize information so that existing knowledge can be easily discovered and effectively reused by both people and AI-enabled tools.
- Maintain content accuracy, consistency, and version control.
- Identify recurring RFP questions and recommend reusable content where appropriate.

Coordination & Project Support
- Manage assigned proposal activities, timelines, deliverables, and stakeholder inputs.
- Track deadlines, action items, dependencies, and outstanding information.
- Follow up with internal contributors and maintain momentum across active pursuits.
- Support proposal kickoff meetings and review sessions.
- Communicate status clearly and proactively escalate risks, missing information, or potential delays.
- Balance multiple concurrent requests while maintaining quality and attention to detail.

Continuous Improvement
- Identify opportunities to improve proposal processes, content, templates, AI workflows, and knowledge management.
- Help develop repeatable approaches that increase speed without sacrificing accuracy or client customization.
- Support documentation of proposal best practices and effective AI use cases.
- Bring a mindset of curiosity, continuous learning, and process improvement.

Qualifications

Required

- Bachelor's degree in Business, Marketing, Communications, or a related field, or equivalent relevant skilled experience.
- 5+ years of experience in proposal development, RFP coordination, sales enablement, marketing communications, sales support, or a related function.
- Experience supporting staffing, workforce solutions, professional services, consulting, or a comparable services-based organization.
- Demonstrated experience developing or contributing to RFPs, proposals, questionnaires, or other client-facing business responses.
- Excellent written communication and editing skills, with the ability to take complex information and turn it into clear, concise, professional client-facing content.
- Experience working across geographies, cultures, or global stakeholder groups and adapting communication for different audiences.
- Strong organizational and project-management skills with the ability to manage multiple concurrent tasks and deadlines.
- Ability to work independently, take ownership of assigned work, and proactively identify missing information or next steps.
- Comfort using AI tools to research, synthesize, draft, edit, and improve business content, with the judgment to validate output before use.
- Strong proficiency with Microsoft 365, particularly Word, PowerPoint, Excel, Teams, and related collaboration tools.
- Flexibility to accommodate business priorities, critical submission deadlines, and reasonable overlap with US-based stakeholders when required.

Preferred
- Experience supporting technology, digital services, SaaS, or other technology-enabled organizations.
- Experience working with enterprise clients or complex B2B sales environments.
- Familiarity with proposal management platforms, knowledge management tools, content libraries, or sales enablement technology.




- Experience supporting questionnaires involving compliance, information security, privacy, ESG, supplier diversity, or related enterprise topics.
- Experience working in a global or distributed organization.

Success Measures The strongest measures should go beyond whether work was simply completed on time:
- High-quality RFP and proposal responses that require minimal substantive rewriting.
- Ability to independently develop strong first drafts using available content, AI tools, research, and internal resources.
- Effective customization of responses for the client, opportunity, and question being asked.
- Clear, concise, and professional written communication.
- Timely management of proposal deliverables, deadlines, and stakeholder inputs.
- Appropriate and effective use of AI to improve speed, quality, and scalability.
- Accurate, current, and easily reusable proposal content.
- Ability to manage multiple workstreams with limited oversight.
- Positive partnership with Marketing, Sales, Recruiting, Operations, Technology, and other subject matter experts.

What are we looking for
- AI-first: They naturally think about how AI can help them work faster and better, but do not blindly accept AI-generated content.
- Task-oriented: If given a clear objective, they can figure out how to get from Point A to Point B without needing every step prescribed.
- Strong writer: They can articulate a business response, not simply copy, paste, or lightly edit existing language.
- Curious: If they do not understand what a client is asking, they investigate rather than simply filling the space.
- Resourceful: They search existing information, use AI, ask good questions, and identify the right SME before escalating.
- Detail-oriented: They catch inconsistencies, outdated information, incomplete answers, formatting issues, and unanswered portions of questions.
- Globally minded: They communicate effectively across geographies and recognize that language, terminology, services, and messaging may need to be adapted for different audiences.
- Comfortable with ambiguity: RFP questions are rarely perfectly clear. This person needs enough judgment to determine what the client is really asking and how best to respond.

What are we not looking for
- A sales trainer
- A CRM administrator
- A graphic designer
- A pure content marketer
- A purely administrative proposal coordinator
- Someone whose RFP experience consists primarily of routing questions to SMEs and compiling their responses

We need a doer and a writer, not just a coordinator. The individual does not need to independently own proposal strategy, but they do need to be capable of owning individual tasks and responses with limited oversight.

What to prioritize

Priority should be given to candidates with direct experience in staffing, workforce solutions, professional services, consulting, or a closely related services environment. Someone coming from a very different industry may understand proposal management but face a significant learning curve around staffing terminology, talent delivery models, contingent workforce programs, recruiting, professional services, client procurement processes, and how those capabilities need to be positioned in an RFP.

Technology or technology-enabled services experience would be an additional advantage, particularly because many client responses require the individual to understand and articulate technology, integrations, data, AI, security, and digital capabilities in business-friendly language.

📌 Proposal Specialist (Bengaluru)
🏢 Horizontal Talent
📍 Bengaluru