13 Nov
|
Rojgar Group
|
Gurugram
13 Nov
Rojgar Group
Gurugram
– Performance Marketing Executive / Manager
Experience: 2–8 Years
Shift Timing: Night Shift (US Shift)
Employment Type: Full time
Job Summary
We are looking for a results-driven Performance Marketing professional with 2–8 years of experience in planning, executing, and optimizing digital marketing campaigns. The candidate should have hands-on experience in paid advertising, lead generation, campaign management, and performance analytics.
Key Responsibilities
- Plan, execute, and manage paid marketing campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other digital platforms.
- Drive quality leads, conversions, and business growth through performance marketing strategies.
- Manage campaign budgets, bidding strategies, and ROI optimization.
- Conduct audience research, keyword research, and competitor analysis.
- Monitor campaign performance and optimize CPC, CPL, CPA, CTR, and ROAS.
- Create and manage A/B testing for ad creatives, landing pages, and campaigns.
- Track campaign performance using Google Analytics 4, Google Tag Manager, and conversion tracking.
- Prepare regular campaign performance reports and share actionable insights.
- Coordinate with creative and content teams for ad creatives and marketing campaigns.
Required Skills
- Hands-on experience with Google Ads and Meta Ads.
- Strong understanding of paid advertising and lead generation.
- Knowledge of Google Analytics 4 (GA4) and Google Tag Manager.
- Expertise in campaign optimization, budget management, and ROI analysis.
- Understanding of SEO, landing pages, conversion funnels, and remarketing.
- Strong analytical and problem-solving skills.
- Good communication and reporting skills.
Candidate Requirements
- 2–8 years of relevant experience in Performance Marketing.
- Practical experience managing paid digital marketing campaigns.
- Ability to work independently and achieve campaign targets.
- Comfortable working in a Night Shift (US Shift).
Pay: ₹50,000.00 - ₹75,000.00 per month
Shift availability
- Night Shift (Required)
Work Location: In person
📌 Performance Marketing Manager (Gurugram)
🏢 Rojgar Group
📍 Gurugram