Role & responsibilities

- Plan and execute regional marketing strategies in alignment with business and sales objectives.

- Drive hyperlocal marketing activities across assigned branches and locations.

- Support branches and field teams in generating quality leads and acquiring current customers.

- Conduct local market activations, customer awareness programs, roadshows, campaigns and promotional activities.

- Develop and execute marketing plans for new branch launches and market expansion.

- Improve brand visibility through branch branding and promotional materials.

- Identify potential markets, customer segments and local opportunities for business growth.

- Coordinate with Branch Managers, Area Managers and Regional Sales teams for effective campaign execution.

- Track and report campaign performance, lead generation and business impact.

- Conduct competitor and market analysis to identify opportunities and challenges.

- Ensure all marketing activities follow company branding, compliance and regulatory guidelines.

- Travel regularly across the assigned region to monitor and execute field-level marketing initiatives.

Preferred candidate profile

📌 Regional Marketing Manager (Vijayawada)
🏢 Flexi Careers India
📍 Vijayawada