Senior Marketer

Location: Bengaluru | Work from Office

Experience: 4 + years

Employment Type: Full-time

About Convin:

Convin is a Conversation Intelligence platform built by IIT Delhi alumni, transforming sales, collections, and customer experience. Through proprietary AI and automation, we help enterprises analyze conversations, generate actionable insights, improve conversions, and deliver exceptional customer experiences.

We are trusted by leading brands such as Physics Wallah, SBI Life, Shaadi.com, Bajaj, Niva Bupa, and Aditya Birla Group across industries including EdTech, FinTech, HealthTech, Hospitality, Travel, and BPO.

We are building at the intersection of AI, SaaS, and Customer Experience, and we're looking for a Senior Marketer who can help us build a strong brand while driving meaningful digital growth.

About the Role

We’re looking for a content-first, digitally savvy marketer who can think strategically but is also hands-on with execution.

You should be someone who understands that great B2B marketing is not just about creating content or running ads, it’s about building a brand, creating demand, reaching the right audience, and ultimately contributing to business growth.

You will work closely with the founders, Sales, Product, and Customer Success teams to build Convin’s presence across content and digital channels.

What You’ll Own:

Content & Brand

- Build and execute Convin’s content strategy across LinkedIn, blogs, newsletters, case studies, reports, and other relevant formats.
- Create compelling content around AI, Customer Experience, Contact Centers, Conversational AI, and Enterprise SaaS.
- Develop thought leadership content for Convin and its leadership team.
- Turn complex product and technology concepts into simple, engaging stories.
- Build a strong and differentiated voice for Convin in the market.





Digital Marketing & Demand Generation

- Plan and execute digital marketing campaigns across LinkedIn, Google, email, webinars, communities, and other relevant channels.
- Drive awareness, engagement, inbound leads, and qualified pipeline.
- Experiment with new digital channels and growth opportunities.
- Work closely with Sales to create campaigns that reach the right ICP and generate meaningful business conversations.
- Track campaign performance and continuously optimize based on data.

Product & GTM Marketing

- Work with Product and Sales teams to communicate Convin’s products and value proposition effectively.
- Create GTM campaigns for current products, features, and customer segments.
- Develop marketing collateral including case studies, one-pagers, presentations, landing pages, and sales enablement content.
- Research competitors, customers, and market trends to identify new opportunities.

Events & Community

- Support and execute webinars, industry events, roundtables, and other marketing initiatives.
- Identify relevant communities, partnerships, and platforms to increase Convin’s visibility.
- Help turn events and partnerships into meaningful brand and pipeline opportunities.

What We’re Looking For:

- 4–6 years of experience in B2B marketing, preferably in SaaS, AI, or technology companies.
- Strong experience across both content marketing and digital marketing.
- Excellent writing and storytelling skills.




- Strong understanding of LinkedIn and other digital channels for B2B growth.
- Experience creating content that drives both brand awareness and business outcomes.
- Understanding of demand generation, lead funnels, and campaign performance.
- Ability to work with data and use insights to improve marketing performance.
- Strong ownership and ability to take an idea from concept → execution → measurement.
- Comfortable working directly with founders and cross-functional teams.
- Ability to thrive in a fast-paced startup environment.

Good to Have:

- Experience in B2B SaaS / AI / GenAI / Customer Experience / Contact Center.
- Experience with product marketing or GTM.
- Experience with paid campaigns and performance marketing.
- Experience with SEO and organic growth.
- Experience with email marketing and marketing automation.
- Experience using AI tools for content creation, research, and marketing workflows.
- Experience building founder-led content or thought leadership.

What Success Looks Like:

- A stronger and more differentiated Convin brand.
- Consistent, high-quality content across key channels.
- Growing organic reach and engagement within our target audience.
- Stronger inbound and digital demand generation.
- Marketing campaigns that generate measurable pipeline.
- Better alignment between Marketing, Sales, Product, and Leadership.
- A marketing engine that combines great storytelling with measurable business impact.

Why Join Convin?

- Work at the intersection of AI, SaaS, and Customer Experience.
- Work closely with founders and business leaders.
- Build and shape Convin’s marketing and brand from the ground up.
- High ownership, experimentation, and freedom to try new ideas.
- Opportunity to work across content, digital, brand, and growth rather than being restricted to one marketing function.

📌 Senior Marketer (Bengaluru)
🏢 Convin
📍 Bengaluru