Job Description
Location: Delhi
n Employment Type: Full time, Work from Office
n Experience: 1–3 years
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About D Globalist nD Globalist is a global business expansion accelerator helping startups, scale-ups, and founders explore and enter international markets. We work across market expansion, global mobility, partnerships, and strategic business opportunities.
nWe are looking for a performance-focused Ads Specialist who can take ownership of our paid advertising efforts and help us consistently generate high-quality leads and conversions across our business verticals and events.

Key Responsibilities 1. Paid Advertising & Campaign Management n
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- Plan, launch, manage, and optimize paid campaigns across Meta Ads, Google Ads, LinkedIn Ads , and other relevant platforms.n
- Develop campaigns for lead generation, event registrations, brand awareness, and conversion objectives.n
- Set up and manage campaign structures, audiences, targeting, budgets, creatives, and bidding strategies.n
- Conduct A/B testing of ad creatives, messaging, audiences, landing pages,



and campaign formats.n
- Monitor campaign performance on a daily/weekly basis and make data-driven optimization decisions.n

2. Lead Generation & Conversion n
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- Build and optimize campaigns focused on generating qualified leads , rather than simply maximizing lead volume.n
- Work closely with the Sales and Business Development teams to understand lead quality and improve campaign targeting.n
- Track the complete funnel from ad → landing page → lead → call → conversion .n
- Identify drop-offs and recommend improvements to increase conversion rates and reduce acquisition costs.n

3. Analytics & Reporting n
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- Track key performance metrics including CPL, CAC, CTR, CPC, CPM, conversion rate, ROAS, lead quality, and campaign ROI .n
- Prepare regular performance reports and insights for management.n
- Identify trends, opportunities, and underperforming campaigns.n
- Maintain accurate camp

📌 Ads Specialist (New Delhi)
🏢 D Globalist.
📍 New Delhi