Key Responsibilities

- Own strategic interventions across retail media channels including Amazon, Flipkart, and Quick Commerce platforms such as Blinkit, Zepto, and Instamart.

- Bring hands-on expertise in Amazon Marketing Cloud (AMC) to diagnose funnel and conversion issues.

- Investigate why sales are not converting across retail channels, covering catalog, targeting, bidding, placement, competitive, and creative factors.

- Recommend and execute corrective actions and partner with brand/client teams to translate retail data findings into actionable strategy.

- Manage strategic interventions across major paid media platforms, primarily Google and Meta.

- Run and optimize Google App Campaigns and Web Campaigns.

- Apply strong platform fundamentals including bidding, targeting, funnel structure, and creative testing to improve campaign performance.

- Diagnose underperformance across the funnel and design and implement corrective strategies.

- Work closely with leadership to build and automate performance dashboards.

- Roll out and manage integrations using pre-existing MCP (Model Context Protocol) connectors for Google and Meta to streamline data pulls and reporting.

- Build and maintain HTML-based dashboards, managing design, structure, and data accuracy.

- Continuously identify opportunities to automate manual reporting workflows across clients.

Requirements

- 3–6 years of experience in performance marketing, retail media,



or e-commerce advertising (agency or brand-side).

- Proven hands-on expertise in Amazon Marketing Cloud (AMC) and Amazon/Flipkart advertising platforms.

- Strong working knowledge of Google Ads (Search, App, Performance Max) and Meta Ads.

- Experience with Quick Commerce advertising platforms is a strong plus.

- Strong analytical ability: can read a funnel, identify where performance is breaking, and explain why—not just what.

- Exposure to dashboarding/BI tools; HTML-based dashboard development is a plus.

- Familiarity with AI-assisted workflows, automation tools, or MCP-based integrations is a strong plus.

- Strong client communication skills, with the ability to present strategic findings rather than only report numbers.

- Self-starter who can own a portfolio of client accounts end-to-end.

Preferred Qualifications

- Prior experience managing multi-category client portfolios such as BFSI, FMCG, jewellery, and D2C.

- Experience building automated data pipelines using tools such as BigQuery, Python, or Looker Studio.

- Familiarity with pitch deck creation and client-facing strategic presentations.

What We Offer

- Work across a diverse portfolio of marquee clients spanning D2C, BFSI, FMCG, and CPG categories.

- High-ownership role where you will drive strategy and execution.

- Exposure to cutting-edge automation and AI-driven analytics tooling.

- Collaborative, quick-moving agency environment.

📌 Performance Marketing (Bengaluru)
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