Company Description Improvians Engineering Services provides execution-focused engineering expertise to develop and commercialize electro-mechanical products supported by software and apps. The company partners with universities, startups, and product organizations to transform ideas and early prototypes into robust, market-ready solutions, with strong experience in medical devices and consumer electronics.

Improvians delivers end-to-end product development, covering mechanical and electronic design, embedded software, connected applications, and prototyping, with an emphasis on engineering rigor and documentation. With a global delivery model aligned to U.S. engineering standards, the team has supported more than 125 physical products and software programs, typically through short, milestone-based engagements that help clients advance efficiently toward validation and commercialization.

Role Description The Marketing Executive role is a full-time, in office position based in Mumbai. This role is responsible for planning and executing marketing activities that support Improvians’ product development services, including developing marketing plans, coordinating campaigns, and tracking performance metrics. Day-to-day responsibilities include conducting market research, identifying target segments, and generating insights to guide positioning and messaging.

The Marketing





Executive will create and manage marketing content, support sales initiatives with collateral and presentations, and maintain effective communication with internal teams and external stakeholders. The role also involves nurturing leads, attending relevant events or meetings, and contributing to strategies that strengthen brand visibility in engineering, medical device, and technology markets.

Qualifications

- Candidates should possess strong Market Planning and Marketing skills to design and implement effective campaigns.
- Candidates should possess solid Market Research skills to analyze trends, competitors, and customer needs.
- Candidates should possess excellent Communication skills to collaborate with engineering teams and engage clients.
- Candidates should possess Sales and marketing support skills to assist in lead generation, follow-up, and proposal development.
- Bachelor’s degree in Marketing, Business, Engineering, or a related field is preferred.
- Experience in B2B or technology/engineering services marketing is an advantage.
- Ability to work independently, manage multiple projects, and use data-driven approaches to decision-making.
- Proficiency with common marketing and CRM tools, and comfort with digital channels and analytics.

📌 Marketing Executive (Mumbai)
🏢 Improvians Engineering Services
📍 Mumbai