Company: Chainway India Pvt. Ltd.

Job Title: Marketing Executive

Department: Marketing

Location: India

Experience: 1–3 Years

Employment Type: Full-time

About the Role

We are looking for a dynamic and creative Marketing Executive to support Chainway’s marketing initiatives, brand promotion, product marketing, lead generation, and event activities.

The role will involve working closely with the Marketing and Sales teams to create engaging content, promote Chainway’s enterprise mobility products, support events and exhibitions, and strengthen the company’s digital presence.

Key Responsibilities1. Digital Marketing & Content

- Create content for LinkedIn, email campaigns, social media, and other marketing channels.
- Develop product posts, blogs, case studies, promotional content, and marketing materials.
- Coordinate with the design team to create product visuals, creatives, and promotional assets.
- Support the creation of product videos and other digital content.

1. Product Marketing

- Support the promotion of Chainway’s products, including mobile computers, RFID readers, and barcode scanners.
- Prepare product presentations, brochures, and other marketing documents.
- Support product launches, product updates, and new technology announcements.
- Develop marketing content to communicate product features and applications effectively.

1. Social Media Management

- Manage and maintain Chainway’s LinkedIn and other social media platforms.
- Plan and execute social media campaigns to improve brand visibility and engagement.
- Monitor social media performance and use analytics to improve reach and engagement.

1.



Events & Exhibitions

- Support marketing activities for industry exhibitions, conferences, trade shows, and other events.
- Assist with booth planning, event communication, promotional materials, and coordination.
- Support pre-event and post-event marketing activities.

1. Market Research

- Monitor trends and developments in RFID, IoT, enterprise mobility, and related technology sectors.
- Research competitor activities, products, campaigns, and market positioning.
- Share relevant market insights with the Marketing team.

1. Lead Generation Support

- Support the Sales team in generating marketing-qualified leads (MQLs) through digital campaigns, events, and other marketing activities.
- Maintain marketing databases and lead records.
- Support lead follow-ups and coordination with the Sales team.

Required Skills
- Strong content writing and communication skills.
- Valuable understanding of digital marketing and social media platforms.
- Familiarity with LinkedIn marketing and email campaigns.
- Basic understanding of B2B technology marketing.
- Good coordination and interpersonal skills.
- Ability to work closely with Sales, Marketing, and Design teams.
- Creative approach with an interest in technology and marketing.

Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 1–3 years of experience in marketing, digital marketing, or a related role.
- Prior experience in B2B or technology marketing will be an advantage.

Pay: ₹18,000.00 - ₹30,000.00 per month

Benefits

- Health insurance
- Provident Fund

Work Location: In person

📌 Marketing Executive (Gurugram)
🏢 Chainway india
📍 Gurugram