Purpose of the Role:

The Head Creative & Design will lead COMPANY’s overall creative and design strategy, ensuring a distinctive, consistent and high-quality visual expression of the brand across all communications, platforms and audience touchpoints. The role will translate COMPANY’s brand strategy into a coherent and adaptable design language, working closely with creative and social media agencies and internal teams to deliver impactful communication across the museum’s extensive programming calendar. The role will also build the creative design capability for the new museum, establishing systems, processes, and a design studio model equipped to support the scale and diversity.

Key Responsibilities:

Creative & Design Strategy

- Lead COMPANY’s creative and design vision across digital, social, print, OOH, advertising, publications and other communication platforms.
- Translate brand strategy and guidelines into a distinctive, flexible, and contemporary visual language for COMPANY.
- Develop a comprehensive design system and templates that enable consistency, efficiency and creative impact across communication touchpoints.
- Ensure all creative output reflects COMPANY’s brand identity, standards and positioning.

Creative Direction & Brand Stewardship

- Act as the creative custodian of the brand, ensuring consistency and quality across creative output and identifying opportunities to evolve COMPANY’s visual language while maintaining a robust and recognizable brand identity
- Provide creative direction to campaigns and key institutional and programme communications.
- Review and guide work produced by creative, social media and other agencies,



ensuring adherence to brand guidelines while enabling creative interpretation.

Programming & Campaign Design

- Work closely with Visual Arts, Performing Arts and Education & Outreach teams to understand programme objectives and develop appropriate creative directions.
- Translate the programming calendar into an integrated design plan, ensuring timely and seamless delivery across platforms.
- Develop creative approaches that are appropriate to different programmes while maintaining a coherent COMPANY brand presence. Ensure creative development, production and rollout are aligned with campaign objectives and timelines.

Creative Operations & Agency Management

- Lead design development, feedback and approvals across campaigns and communications.
- Partner with creative and social media agencies to ensure quality, consistency and timely delivery.
- Establish design workflows, templates, asset libraries and approval processes to improve efficiency and scalability.
- Build strong working relationships with internal stakeholders and external creative partners.

Building the COMPANY Design Studio

- Develop the design studio strategy and operating model for the new museum, aligned with the scale of its exhibitions, programmes and communications. Define the required capabilities, roles, workflows,



and agency partnerships for the studio.
- Establish systems that enable the studio to deliver high-volume, high-quality, and consistent creative output while retaining strategic and creative oversight. Build a culture of design excellence, experimentation, and continuous improvement.

Key Success Measures

- A distinctive and consistently applied COMPANY visual language across all touchpoints
- High-quality and impactful creative across campaigns and programming
- Effective adoption of design systems, guidelines and templates
- Strong creative agency management and output enabling timely delivery of requirements across the programming calendar
- Successful establishment of the COMPANY Design Studio for the new museum

Required Experience and Competencies

- 8-10 years of experience in creative direction, design leadership, brand design or integrated creative roles.
- Strong portfolio demonstrating brand building, campaign design, digital and social creative across multiple platforms.
- Proven experience developing and implementing visual identities, design systems, and brand guidelines.
- Strong understanding of digital, social, print, OOH campaign design with experience of managing creative teams and agencies.
- Ability to balance creative excellence, brand consistency, audience relevance and delivery at a scale.
- Strong stakeholder management and communication skills, with the ability to work effectively with curatorial, programming and education teams.
- Experience in museums, cultural institutions, arts, design, media, advertising, or other creative industries is an advantage.

📌 Manager/ Sr. Manager - Creative and Design (New Delhi)
🏢 Careerist management Consultants
📍 New Delhi