Company Description Empathy AI Pvt. Ltd. is a technology company focused on helping organizations build and strengthen their digital presence through AI-driven solutions. The company enables clients to harness their data, understand customers and products, and make informed, data-backed strategic decisions. With expertise in AI, computing, and smart IoT solutions, Empathy AI delivers end-to-end automation by interpreting sensory data and building robust technology products. The team is committed to solving complex business problems using AI and advanced technologies as core tools. Empathy AI has also trained around 15,000 learners in AI, big data, and business analytics through partnerships with leading edtech platforms.

About LocalGenie

LocalGenie is building a trusted operating layer for local commerce and services.

Local businesses have products, expertise, capacity and relationships, but much of this supply remains fragmented and difficult to discover, compare, procure and coordinate.

Customers and businesses, meanwhile, often know what they need, but not necessarily who can provide it, what it should cost, where to source it, or how to ensure it gets done properly.

LocalGenie aims to bridge this gap.

We connect demand with fragmented local supply, help structure the transaction, coordinate procurement and fulfillment, and create a trusted record of the outcome.

The long-term vision extends beyond any single category or geography.

The Role

As Co-founder — Business & Network Development, you will help turn this vision into a functioning business.

Your responsibility is not simply sales.

You will build the commercial and supply-side network through which LocalGenie operates.

This includes discovering where real demand exists, understanding how local businesses currently fulfill that demand, developing relationships with suppliers and service providers, creating repeatable commercial models, and turning those relationships into transactions.

You will effectively help answer:

What should LocalGenie provide, to whom, through which network, and why should both sides continue using it?

What You Will Build

Demand Network

Develop relationships with businesses and customers who have recurring or meaningful real-world requirements.

Understand:

- What they need
- How they currently solve it
- Where the friction exists
- What they pay
- What causes delays or failures




- What would make them trust an intermediary

The objective is to develop repeatable demand, not simply generate leads.

Supply Network

Identify and develop relationships with the fragmented local businesses that can satisfy that demand.

This may include:

- Merchants
- Distributors
- Contractors
- Independent professionals
- Specialists
- Manufacturers
- Local service providers

Understand their capabilities, economics, availability and constraints.

The objective is to build a reliable network of independent supply that LocalGenie can activate when demand appears.

Commercial Development

Turn individual interactions into repeatable business models.

Determine:

- What LocalGenie should own
- What should remain with the supplier
- Where LocalGenie creates economic value
- How transactions should be structured
- How suppliers should be incentivized
- How customers should be charged
- How quality and fulfillment should be managed

This is part strategy, part sales, part operations and part experimentation.

Market Development

The initial operating domain will be plumbing, sanitary and related physical requirements, using an existing business as the foundation for learning.

However, the objective is not to remain a plumbing business.

You will continuously identify adjacent opportunities where the same LocalGenie model can apply.

The question is not:

"What products can we sell?"

It is:

"Where is local supply fragmented, demand recurring, and fulfillment difficult enough that LocalGenie can create meaningful value?"What Makes This a Co-founder Role

You will not be handed a fixed sales territory, product catalogue or list of accounts.

You will help define them.

You will be expected to:

- Build relationships from zero
- Test commercial hypotheses
- Develop supply networks
- Develop demand channels
- Negotiate partnerships
- Create repeatable processes
- Identify new opportunities
- Own commercial outcomes
- Work directly with customers and suppliers
- Turn successful experiments into scalable operating models





You will operate at the intersection of:

Market Development × Sales × Procurement × Partnerships × Operations

Ideal Background

We are particularly interested in someone with deep practical experience in a fragmented physical-world industry.

Relevant backgrounds could include:

- Building materials
- Plumbing / sanitaryware
- Hardware
- Construction
- Interior projects
- Property maintenance
- Distribution
- Facility services
- Industrial supplies
- B2B procurement
- Local trade networks

Domain knowledge is more important than having worked in a startup.

We value someone who understands how business actually happens outside software platforms.

Someone who knows:

who buys, who influences the purchase, who supplies, who negotiates, who gets paid, where transactions break, and why customers switch suppliers.

The Person

We are looking for a builder rather than a traditional salesperson.

Someone who:

- Creates relationships naturally
- Can sell without relying on a predefined product
- Understands commercial economics
- Is comfortable negotiating
- Can operate in ambiguous environments
- Sees opportunities inside fragmented markets
- Can move between strategy and execution
- Is persistent about closing the loop
- Thinks in systems rather than individual transactions

Most importantly, you should be excited by the possibility of building something that starts with one local market but is not limited to that market.

Initial Context

LocalGenie has an existing operating base in the plumbing and sanitary domain.

This gives us an opportunity to start with real customers, real products, real suppliers and real transactions rather than building a marketplace in the abstract.

The initial domain is therefore our laboratory and entry point.

The larger ambition is LocalGenie.

Long-Term Vision

LocalGenie could evolve from:

local demand

→ local supply

→ procurement

→ service coordination

→ fulfillment

→ trusted transactions

→ business infrastructure for fragmented physical commerce

The category and geography may expand over time.

The fundamental problem remains the same:

Making fragmented local supply as accessible, reliable and easy to transact with as up-to-date digital commerce.

As a co-founder, you will be one of the people responsible for discovering how we make that vision real.

📌 Co-founder — Business & Network Development (Kolkata)
🏢 EMPATHY AI
📍 Kolkata