We are looking for a Content Writer who understands that content is not just for engagement — it’s for building authority, nurturing trust, and supporting conversions.
This role goes beyond writing.
You will work on
LinkedIn ghostwriting for founders
Social media content across platforms
If you only enjoy “creative writing,” this role may not be the right fit.
If you enjoy writing + thinking + understanding customer psychology, keep reading.
Key Responsibilities
- LinkedIn Ghostwriting (Core)
Write high-quality LinkedIn content for founders:
Thought leadership posts
Storytelling-based posts
Authority-building content
Capture and maintain the founder’s voice and tone
Convert raw inputs (calls, voice notes, rough ideas) into structured content
- Multi-Platform Content Writing
Create content for
Instagram (captions, reel scripts)
YouTube (scripts, hooks, descriptions)
Twitter/X (short-form, sharp ideas)
Adapt the same idea differently for each platform
- Cold Outreach Writing
Write
LinkedIn DMs
Email outreach
WhatsApp outreach
Understand
Cold vs warm audience messaging
Follow-up psychology
Objection-handling through content
- Content & Growth Thinking
Understand what type of content:
Drives engagement
Builds authority
Supports inbound leads
Collaborate with strategy & social media teams
Required Skills
Strong writing skills in simple, human, conversational English
Proven experience in
LinkedIn ghostwriting
Social media content writing
Understanding of
Content formats & hooks
Audience psychology
Sales funnels & buyer journey
Experience Required
2–4 years of relevant experience
Portfolio showcasing
LinkedIn content (ghostwritten or personal)
Social media writing
Any funnel or outreach content (preferred)
Valuable to Have
Experience with founder-led or B2B brands
Ability to write Hinglish content
Understanding of organic growth principles
Familiarity with CRM or lead nurturing systems
What We Are Not Looking For
Only “creative” writers with no business understanding
AI-generated, generic content
Overly promotional or spammy writing
Writers who are primarily SEO-driven and optimise for algorithms instead of real audience connection
Why Join Us
Work directly with founders and decision-makers
Learn how content connects to real business outcomes
Build expertise in personal branding + lead nurturing systems
How to Apply
Please share
Your portfolio (especially LinkedIn content)
____________
- We dont want candidates who are focussed on SEO based wiritings.