Company Description Varaé is an Indian wellness brand focused on helping individuals feel calm, present, and balanced in their daily lives. Varaé combines Ayurvedic rituals with modern scientific insight to create accessible wellness routines. The company is committed to performance and wellbeing, offering tools and guidance that support sustainable daily self‑care.
Role Description This is a full-time, on-site role based in Indore for a Search Engine Optimization (SEO) Executive. The SEO Executive will manage and optimize website content, metadata, and site structure to improve organic search visibility and rankings for Varaé’s wellness products. Day-to-day responsibilities include conducting keyword research, monitoring SEO performance, analyzing traffic and user behavior, and implementing on-page and off-page optimization strategies.
The role also involves collaborating with content, design, and marketing teams to ensure SEO best practices are embedded in campaigns and landing pages. The SEO Executive will track key metrics, prepare performance reports, and recommend actionable improvements aligned with business goals.
Qualifications
- Candidates should possess SEO skills, including on-page optimization, off-page optimization, keyword research, and technical SEO fundamentals.
- Candidates should possess analytics and reporting skills, such as using Google Analytics, Google Search Console, and other SEO tools to interpret data and generate insights.
- Candidates should possess content and marketing skills, including basic content optimization, understanding of content marketing, and collaboration with digital marketing campaigns.
- Candidates should possess website and tools proficiency, including familiarity with CMS platforms basic, and use of SEO tools like SEMrush, Ahrefs, or similar.
- Relevant skills and qualifications include strong attention to detail, problem-solving abilities, effective communication, and the capacity to work cross-functionally in a fast-paced setting.
- A bachelor’s degree in marketing, communications, business, or a related field, along with prior experience in SEO or digital marketing, is preferred.
📌 Search Executive (Indore)
🏢 Varae
📍 Indore