JOB DESCRIPTIONPosition: Sales Executive / Business Development Executive

Company: NIRMANKAR

Industry: Industrial / Engineering / Pipeline / Fire Fighting Products

Location: Greater Kolkata Area

Employment Type: Full-time

Work Mode: Office-based with client visits as required

Experience: 1–3+ years in B2B Sales / Tele-Sales / Business Development / Industrial Sales

About NIRMANKAR

NIRMANKAR, in partnership with Deetya Enterprise, operates in the industrial supply sector, providing a wide range of industrial and fire safety products including pipe fittings, flanges, valves, fasteners, power tools, firefighting equipment, and related engineering products.

We work with customers across construction, manufacturing, oil & gas, engineering, infrastructure, and fire safety industries. Our focus is on reliable sourcing, competitive solutions, timely execution, and long-term customer relationships.

About the Role

We are looking for a proactive and result-oriented Sales Executive / Business Development Executive who can generate new business opportunities through cold calling, lead generation, customer follow-up, quotation management, and relationship building.

The candidate will be responsible for identifying potential customers, understanding their requirements, coordinating internally for suitable products and pricing, following up on quotations, and converting opportunities into successful orders.

The ideal candidate should have strong communication and negotiation skills, a target-oriented mindset, and the ability to understand basic technical requirements related to industrial products, pipelines, and firefighting systems.

Key Responsibilities1. Lead Generation & Cold Calling

- Conduct outbound cold calls to potential customers, contractors, fabricators, dealers, distributors, resellers, and other prospective business clients.
- Introduce NIRMANKAR's products, capabilities, and services in a clear and professional manner.
- Identify customer requirements, understand business needs, and qualify potential leads.
- Build and maintain a healthy pipeline of prospects and sales opportunities.
- Research and identify new markets, customer segments, projects, and business opportunities.
- Maintain regular follow-up with prospective customers to move leads through the sales funnel.

1. Quotation & Sales Support

- Prepare accurate and timely quotations based on customer requirements, technical specifications, quantity, pricing, and applicable commercial terms.
- Coordinate with internal teams for product availability, pricing approvals, technical clarification, and delivery commitments.
- Follow up consistently on submitted quotations and work towards order conversion.




- Negotiate with customers within approved company guidelines to maximise business opportunities.
- Maintain proper records of quotations, revisions, commercial discussions, and order status.
- Ensure that quotation-related information is communicated accurately to customers and internal departments.

1. Client Handling & Technical Coordination

- Understand customer requirements related to industrial fittings, pipeline products, valves, flanges, fasteners, and firefighting systems.
- Coordinate with technical, purchase, production, warehouse, and other relevant teams to clarify product specifications and availability.
- Explain product features, technical suitability, quality standards, applications, and commercial benefits to customers.
- Handle customer queries and provide timely and professional responses.
- Escalate technical or commercial issues to the appropriate internal team whenever required.
- Maintain professional and long-term relationships with existing and prospective customers.

1. Communication, Follow-up & Coordination

- Act as the primary point of contact for assigned leads and customers.
- Conduct timely follow-ups through telephone calls, email, WhatsApp, and customer meetings.
- Maintain regular communication with customers regarding quotations, orders, delivery schedules, payments, and other business requirements.
- Coordinate effectively with Sales, Accounts, Purchase, Logistics, Warehouse, Technical, and Management teams.
- Ensure smooth communication from enquiry generation through quotation, order confirmation, and execution.
- Support the resolution of customer complaints and ensure timely escalation where necessary.

1. CRM, Reporting & Data Management

- Maintain accurate customer, lead, enquiry, quotation, and order information in CRM software or Excel/Google Sheets.
- Record daily call activities, lead status, customer interactions, quotation follow-ups, and sales outcomes.
- Track the complete lead lifecycle from initial contact to conversion or closure.
- Prepare daily, weekly, and monthly sales activity and performance reports.
- Maintain an updated database of prospects, customers, contractors, fabricators, dealers, and resellers.
- Ensure all sales and customer data are updated accurately and on time.

1. Business Development & Market Intelligence

- Identify new customer segments, projects, contractors,



industries, and market opportunities.
- Monitor competitor activity, pricing trends, customer requirements, and market developments.
- Develop relationships with key decision-makers, procurement teams, contractors, consultants, and channel partners.
- Provide market feedback to Management to support sales strategy and product planning.
- Participate in exhibitions, industry meetings, customer visits, and other business-development activities when required.

Key Performance Indicators (KPI) Performance will primarily be measured on:
- New Qualified Leads Generated
- Daily / Weekly Productive Calling & Follow-up
- Quotation-to-Order Conversion Rate
- New Customer Acquisition
- Sales Revenue / Target Achievement
- CRM/Data Accuracy & Reporting Discipline

Required Skills & Qualifications
- Graduate or equivalent qualification preferred.
- 1–3+ years of experience in B2B sales, business development, tele-sales, industrial sales, engineering products, or a related field.
- Strong verbal and written communication skills.
- Good cold-calling, lead-generation, negotiation, and follow-up abilities.
- Basic understanding of industrial products, engineering materials, pipeline products, or firefighting equipment is preferred.
- Ability to understand customer technical requirements and coordinate with internal teams.
- Good working knowledge of MS Excel / Google Sheets / CRM systems.
- Strong organisational skills and attention to detail.
- Target-oriented, self-motivated, and result-driven approach.
- Ability to manage multiple leads and quotations simultaneously.
- Professional attitude with a strong customer-service mindset.

Preferred Candidate Profile The ideal candidate should be: Target-oriented | Strong Communicator | Positive Follow-up Skills | Customer-focused | Technically Curious | Negotiation-oriented | Organised | Proactive

Candidates with prior experience dealing with contractors, fabricators, project companies, industrial buyers, engineering firms, fire safety companies, dealers, or resellers will be preferred.

Compensation & Growth

Compensation will be based on the candidate's experience, skills, and suitability for the role. Performance-based incentives may be applicable as per company policy.

Strong performers will have opportunities for increased responsibilities, business development exposure, and career growth within the organisation.

Reporting

Reports To: Sales Manager / Management

Job Location

Greater Kolkata Area The role is primarily office-based, with customer visits and market visits as required based on business requirements.

Pay: Up to ₹20,000.00 per month

Work Location: In person

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