Key Responsibilities
1. Webinar Conduct & Management - Direct Responsibility
● Plan and conduct webinars for prospective clients.
● Present the product, trading solutions, and value proposition in a straightforward and engaging manner.
● Handle live questions and objections during webinars.
● Track webinar performance, attendance, engagement, and conversions.
● Continuously improve webinar content and presentation based on audience feedback and conversion data.
2. One-to-One Client Sessions - Direct Responsibility
● Conduct 1:1 sessions with clients who attend the webinar.
● Understand the client's trading goals, experience, strategy, and requirements.
● Recommend the appropriate product/platform/setup based on the client's needs.
● Explain the complete process from account opening to starting live trading.
● Handle client queries and objections and move qualified prospects toward activation.
1. Account Opening - Team Guidance
● Guide and support the Account Opening team in converting webinar leads into active clients. ● Ensure clients receive the right information and documentation support during the account-opening process.
● Identify bottlenecks and coordinate with internal teams to resolve issues quickly.
● Track account-opening status and follow up on pending cases.
4. Client Trading Setup - Team Guidance
● Take ownership of ensuring clients successfully complete their trading/algo setup.
● Guide the team in helping clients with: o Trading account activation o API/platform setup o Algo platform integration o Strategy setup o Paper trading/testing o Live trading activation
● Ensure that clients don't get stuck between account opening and actual trading.
● Monitor activation and identify reasons for drop-offs.
5. Marketing & Client Nurturing
● Work closely with the Marketing team to create and execute pre-webinar and post-webinar campaigns. ● Suggest campaign ideas based on client questions, objections, and behaviour.
● Help create educational content, WhatsApp campaigns, emails, reminders, and follow-up communication.
● Ensure leads are properly nurtured before the webinar and re-engaged after the webinar.
● Provide regular feedback to Marketing on lead quality and client requirements.
6. End-to-End Buyer Journey Ownership
Own and continuously improve the complete client journey: Lead → Registration → Webinar → 1:1 Session → Account Opening → Trading Setup → First Trade → Activation → Engagement
● Map every stage of the buyer journey.
● Identify drop-off points and conversion gaps.
● Define processes, communication, and ownership for every stage.
● Create SOPs and workflows for different client journeys.
● Track conversion metrics at each stage.
● Work with cross-functional teams to improve overall conversion and client experience
📌 Product Manager (Agra)
🏢 RMoney
📍 Agra