11 Sep
|
Oswal Group Real Estate
|
Kolkata
11 Sep
Oswal Group Real Estate
Kolkata
Company Description Oswal Group Real Estate is a forward-looking real estate company built on a legacy of craftsmanship and quality. Originally known for calendar printing, the group transitioned into real estate around the year 2000 and now focuses on creating urban spaces that blend timeless design with modern functionality. With a strong emphasis on innovation, community, and long-term value, Oswal Group Real Estate is dedicated to shaping the future of city living.
The company offers an setting where professionals can contribute to impactful projects that redefine urban landscapes and improve everyday life for residents.
Experience & Qualification: MBA/PGDM in Marketing with 5–10 years of relevant experience in the Real Estate industry.Only candidates from Kolkata/West Bengal will be considered.
Key Responsibilities :
- Develop and implement annual, quarterly and project-wise marketing strategies.
- Plan and execute project launches, campaigns and promotional activities.
- Drive lead generation through digital, offline, social media and property portals.
- Manage Google Ads, Meta Ads, website,
social media and performance marketing activities.
- Develop and maintain project and corporate brand positioning.
- Coordinate with creative, digital, media, PR and advertising agencies.
- Prepare and manage marketing budgets and ensure effective utilization.
- Monitor CPL, lead quality, site visits, conversions and marketing ROI.
- Work closely with Sales and CRM teams to improve lead conversion.
- Conduct regular competitor and market analysis.
- Plan and execute events, exhibitions, activations and customer engagement programs.
- Oversee development of brochures, creatives, videos, hoardings and other marketing collaterals.
- Ensure all marketing communication is accurate, compliant and aligned with brand guidelines.
- Prepare weekly/monthly marketing MIS and performance reports for management.
- Lead, guide and monitor the marketing team and external agencies.
- Identify new marketing channels and opportunities to improve brand visibility and sales
📌 Marketing Manager (Kolkata)
🏢 Oswal Group Real Estate
📍 Kolkata