12 Sep
|
Nestasia
|
Kolkata
Duties and responsibilities /n /n
- Lead the visual direction and creative execution across campaigns, marketplaces, digital platforms, and brand communication.
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- Develop concepts, sketches, storyboards, and creative layouts to effectively visualize ideas and campaigns.
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- Understand marketing objectives, brand positioning, customer behaviour, and target audience to create impactful creative solutions.
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- Collaborate closely with the creative, marketing, content, and performance teams across multiple media formats.
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- Take projects from concept to final execution while ensuring quality, consistency, and timely delivery.
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- Guide, mentor, and delegate responsibilities to designers while providing constructive creative direction and feedback.
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- Present concepts, mood boards, layouts, and final creatives to stakeholders and leadership teams.
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- Ensure all creatives align with brand guidelines, visual identity, and business objectives.
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- Oversee production quality, workflow efficiency, and creative standards within the art department.
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- Identify opportunities to improve creative processes, design systems, and operational efficiency.
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- Research and source relevant visual references, illustrative materials, and design inspirations.
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- Review, refine, and approve final artworks, layouts, illustrations,
and production-ready files.
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- Adapt and respond to feedback effectively while maintaining creative integrity and project goals.
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- Stay updated with design trends, emerging tools, and industry best practices to continuously elevate brand aesthetics.
/n /n Desired Candidate Profile /n /n
- Excellent verbal and written communication skills in English.
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- 6-9 years of experience.
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- Strong attention to detail with a high standard for visual accuracy and quality.
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- Solid work ethic with a composed, solution-oriented attitude in fast-paced environments.
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- Preferably a Graduate/Postgraduate in Design (B.Des/M.Des), ideally from National Institute of Fashion Technology or equivalent design institutes.
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- Proven experience working as an Art Director or in a senior creative leadership role.
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- Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
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- Relevant creative education, certifications, or professional training preferred.
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- Strong understanding of branding, visual storytelling, typography, layout, and digital design aesthetics.
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- Ability to manage multiple projects, prioritize tasks, and meet deadlines efficiently.
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📌 Art Director (Kolkata)
🏢 Nestasia
📍 Kolkata