IHCL and its subsidiaries bring together a group of brands and businesses that offer a fusion of warm Indian hospitality and world-class service. These include Taj – the iconic brand for the most discerning travellers, and ranked as ‘World’s Strongest Hotel Brand’ and ‘India’s Strongest Brand’ across sectors as per Brand Finance Hotels 50 and India 100 reports 2024 respectively; SeleQtions, a named collection of handpicked, storied hotels; Vivanta, a chain of contemporary upscale hotels that celebrate joie de vivre; Ginger, a brand that is revolutionizing the lean-luxe segment, and amã Stays & Trails, a charming portfolio of private bungalows and villas set in picturesque locales.

Role Overview:

We are looking for an experienced and driven qualified to lead the development and implementation of our Customer Data Platform (CDP), orchestrate the Martech ecosystem and drive our CRM and Customer Lifecycle Communication Management (CLCM) strategies. This role is critical to unlocking unified customer views,



enabling personalisation at scale and driving loyalty and revenue growth across our hotel portfolio.

Key Responsibilities:
CDP & Data Infrastructure
Lead the selection, integration and deployment of a Customer Data Platform tailored to hospitality use cases.
Work with IT and Data Engineering to ensure data ingestion from all relevant touchpoints: PMS, website, mobile app, call centres, loyalty programs, OTAs, etc.
Create and maintain a 360-degree view of the customer through identity resolution, tagging and unified data modelling.
Martech Stack Ownership
Evaluate, implement and integrate Martech tools including CRM, DMPs, campaign management tools, marketing automation and analytics platforms.
Ensure tools are interoperable and support omnichannel orchestration across email, SMS, push, WhatsApp, digital media and website personalisation.
Partner with vendors and internal tech teams for deployment, maintenance and evolution of the stack.
CRM Strategy &

📌 Manager/ Corporate Director Crm Mumbai
🏢 The Indian Hotels Company Limited (IHCL)
📍 Mumbai