Pocket FM is one of the world's largest audio storytelling platforms, with millions of listeners across genres like romance, fantasy, thriller, and drama. We're expanding into new visual formats- including Pocket Toons and AI-generated micro-drama content, bringing our storytelling universe to life through comics, animated series, and short-form video.

About the Role

We're looking for a Team Lead to join our Scaling Team, owning creative strategy and end-to-end production of promos (long-form and short-form) for shows scaling across Meta, UAC, and other acquisition platforms. You'll manage a portfolio of shows, working closely with writers, editors, agencies, and internal stakeholders to build promos that are both creatively compelling and performance-driven.

This is a hands-on role for someone who understands storytelling, production workflows, audience behavior, and what it takes to deliver high-volume creatives at scale.

What You'll Own
- Creative direction and promo strategy for assigned shows, across short-form and long-form
- Promo concepts, hooks, narrative structures, scripts,



and visual treatments
- End-to-end production: brief development, scripting, post-production, review, iteration, final delivery
- Scripts that translate a show's story, characters, and emotional conflicts into high-performing acquisition creatives
- Creative briefs, shot requirements, references, timelines, and quality bars
- Feedback loops: reviewing work at every production stage with precise, actionable notes
- Coordination with editors, sound, VFX, and external production agencies
- Diagnosing why a promo is or isn't working, and turning that into current creative direction
- Repeatable creative workflows and production systems as output scales
- Presenting creative recommendations and performance learnings to leadership

You'll Fit Well If You've Worked In:

Media, TV, OTT, digital content, advertising, or production, in roles like:
- In-house creative, promo, or post-production t

📌 Creative Lead (India)
🏢 Pocket FM
📍 India