About the Company:

Inditherma Private Limited, based in Kolkata, is entering the packaged drinking water segment under the brand name trsna. With a new state-of-the-art manufacturing facility, we aim to build a solid regional presence in the bottled water market through enterprise sales, institutional tie-ups, and retail distribution.

Role Overview:

We are seeking a highly driven and experienced Sales Manager / CSO who will be responsible for building and leading our regional sales team and spearheading business development efforts across West Bengal. The ideal candidate will be instrumental in setting up a robust sales structure, onboarding key accounts, and developing scalable marketing strategies to grow brand trsna.

Key Responsibilities:

Sales Leadership:
- Develop and implement a comprehensive sales and distribution strategy for trsna across West Bengal.
- Identify and tap into bulk sales opportunities: corporate clients, institutions, hotels, hospitals, event management companies, etc.
- Build, lead, and mentor a team of sales executives and area sales managers.




- Drive monthly, quarterly, and annual sales targets, ensuring consistent revenue growth.

Business Development:
- Create and manage a pipeline of B2B clients and enterprise customers.
- Develop strategic tie-ups with distributors, stockists, and wholesalers.
- Lead negotiations and close long-term volume-based sales contracts.
- Conduct market research to identify new growth opportunities and regional demand patterns.

Marketing Strategy:
- Define brand positioning and execute regional marketing campaigns, activations, and sampling efforts.
- Collaborate with the design/branding team for promotional materials, POS materials, and digital content.
- Monitor competitors’ activities and pricing and suggest strategic responses.

Operational Oversight:
- Coordinate closely with the production and logistics team to align demand forecasts with manufacturing schedules.
- Ensure timely deliveries, credit

📌 Sales Manager (Bhatpara)
🏢 Inditherma Private
📍 Bhatpara