12 Sep
|
Trinex Consumer Private
|
Ahmedabad
12 Sep
Trinex Consumer Private
Ahmedabad
Company Description Trinex Consumer Private Limited is a up-to-date consumer goods company focused on building high-performance, future-ready brands for contemporary households. Operating at the intersection of science, sustainability, and premium user experience, Trinex emphasizes innovation, quality, and thoughtful design.
As the parent company of Gleema and Tessera, Trinex is redefining everyday care products through powerful formulations, responsible ingredients, and refined aesthetics. Gleema delivers plant-powered home cleaning solutions for effective and safe living, while Tessera offers premium fabric care to protect and elevate clothing. Driven by a commitment to excellence, Trinex designs every detail—from formulation to packaging—to create trusted brands that enhance everyday living.
Role Description The Influencer Marketing Executive role is a full-time, on-site position based in Ahmedabad. This role involves identifying, evaluating, and onboarding influencers across relevant platforms to support brand awareness and campaigns for Gleema and Tessera.
The Influencer Marketing
Executive will plan and execute influencer marketing strategies, negotiate collaborations, and coordinate content calendars aligned with product launches and marketing objectives. Daily responsibilities include managing influencer relationships, tracking performance metrics, optimizing campaigns based on data,
and ensuring brand messaging and visual identity are consistently represented. The role also includes close collaboration with marketing, sales, and creative teams to integrate influencer activities into broader brand and market initiatives.
Qualifications
- Candidates should possess skills in Market Planning and Marketing to design and execute effective influencer campaigns.
- Candidates should possess skills in Market Research to identify relevant influencer segments, audience insights, and competitive trends.
- Candidates should possess strong Communication skills to manage influencer relationships, negotiate contracts, and coordinate internally.
- Candidates should possess Sales and Marketing skills to support performance-driven collaborations and conversion-focused initiatives.
- Experience in influencer marketing, social media marketing, or brand partnerships, preferably in FMCG or consumer goods.
- Ability to analyze campaign data, interpret performance reports, and present insights to stakeholders.
- Comfort working with influencer platforms, social media analytics tools, and basic Excel or Google Sheets.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Strong organizational skills, attention to detail, and the ability to handle multiple campaigns and timelines.
📌 Influencer Marketing Executive (Ahmedabad)
🏢 Trinex Consumer Private
📍 Ahmedabad