14 Sep
|
Caprics Learning Lab
|
Kottivakkam
14 Sep
Caprics Learning Lab
Kottivakkam
Job Type: Full-time
Experience: 1–3 Years
Location: Chennai, Tamil Nadu
Work Mode: On-site
Department: Digital Marketing & Creative
Job Summary
We are looking for a creative and performance-driven Digital Marketing & Video Editing professional to join our growing team.
The ideal candidate should have hands-on experience in Instagram, Facebook, YouTube, social media marketing, short-form video content, reels, and video editing. You will be responsible for creating engaging content and executing digital marketing campaigns that strengthen our brand presence and generate leads.
Key Responsibilities
Digital Marketing
- Develop and execute digital marketing strategies across Instagram, Facebook, YouTube and other platforms.
- Manage social media pages and maintain a consistent content calendar.
- Create engaging campaigns for brand awareness, lead generation and admissions/franchise marketing.
- Monitor social media performance, engagement, reach and leads.
- Research current social media trends, hashtags, content formats and competitor activities.
- Support paid advertising campaigns through Meta Ads and other digital platforms.
- Analyze campaign performance and prepare basic reports.
Video Editing & Content Creation
- Edit Instagram Reels, YouTube Shorts, promotional videos and marketing videos.
- Create engaging hooks, transitions, subtitles, motion graphics and visual effects.
- Convert raw footage into professional and engaging short-form content.
- Create videos based on current social media trends.
- Design video thumbnails, covers and promotional creatives when required.
- Work closely with the marketing and creative team to develop campaign concepts.
- Maintain brand consistency across all video content.
- Strong Camera Handling is an added advantage.
Required Skills
- Strong knowledge of Instagram, Facebook and YouTube.
- Valuable understanding of social media marketing and digital marketing fundamentals.
- Proficiency in Adobe Premiere Pro, After Effects, DaVinci Resolve, CapCut or similar editing software.
- Knowledge of motion graphics, typography, transitions and sound design.
- Ability to create engaging Reels and short-form content.
- Good understanding of social media trends and audience engagement.
- Basic knowledge of Meta Ads is an advantage.
- Good communication and teamwork skills.
- Strong creative thinking and attention to detail.
Preferred Qualifications
- Bachelor's degree/diploma in Digital Marketing, Media, Communication, Visual Communication or a related field is preferred.
- 1–3 years of relevant experience in digital marketing and video editing.
- Candidates with a strong portfolio/showreel will be preferred.
What We’re Looking For
We are looking for someone who is:
- Creative and passionate about content creation.
- Updated with the latest Instagram & YouTube trends.
- Able to work independently and meet deadlines.
- Interested in education, branding and marketing.
- Comfortable handling multiple projects simultaneously.
- Focused on creating content that delivers reach, engagement and leads, not just views.
Key Performance Areas
- Social media growth
- Reel/video performance
- Engagement and reach
- Lead generation
- Content quality and consistency
- Campaign performance
- Timely delivery of creative projects
Salary
₹20,000 – ₹30,000 per month, based on experience, skills and portfolio.
How to Apply
Interested candidates can apply through Indeed with their updated resume and portfolio/showreel.
Join us and help build the next generation of education through powerful digital content and creative storytelling.
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
- Flexible schedule
- Provident Fund
Work Location: In person
📌 Digital Marketing & Video Editing (Kottivakkam)
🏢 Caprics Learning Lab
📍 Kottivakkam