Project Role: Analytics Practitioner

Project Role Description: Develop business insights using predictive statistical modeling activities. Use analytical tools and techniques to generate and improve decision-making by modeling client, market, and key performance data.
Must have skills: Data Analytics
Good to have skills: Microsoft Power Business Intelligence (BI), Salesforce Data 360
Minimum 5 year(s) of experience is required
Educational Qualification: 15 years full time education

GTM Intelligence & Data AnalystROLE OVERVIEW

The GTM Intelligence & Data Analyst builds and maintains the governed, trusted view of the addressable market and target account universe. This role ensures that TAM/SAM/SOM models, territory design, and account prioritization rest on defensible data that leadership can rely on - replacing gut feel with evidence.

THE OBJECTIVE

Produce and maintain the single source of truth for market sizing, target account data, and territory intelligence - integrating third-party signals and AI to deliver planning dashboards that drive coverage and investment decisions.

KEY RESPONSIBILITIES

- Build and maintain a defensible TAM/SAM/SOM model, refreshed on a defined cadence
- Own the accurate target-account repository segmented by industry, vertical, geography, size, and tech stack
- Integrate third-party data and AI signal sources against agreed governance standards




- Conduct whitespace and account-prioritization analysis to feed territory planning workflows
- Develop and maintain planning dashboards that leadership uses for coverage and investment decisions
- Partner with Sales, Marketing, and Finance to align on segmentation definitions and planning assumptions
- Monitor data freshness and quality across all market intelligence data sources
- Translate complex market data into explicit, actionable narratives for executive audiences

SKILLS & EXPERIENCE REQUIRED

- 4-7 years of experience with Salesforce data models and commercial analytics
- Proficiency with enrichment platforms such as ZoomInfo, 6sense, or equivalent
- Strong SQL skills for data extraction, transformation, and analysis
- Experience with BI tools (Tableau, Power BI, or equivalent) for dashboard development
- Familiarity with market-sizing methodology and statistical analysis
- Genuine data-governance discipline - you care about data quality and traceability
- Ability to communicate findings clearly to senior GTM stakeholders

NICE TO HAVE

- Experience with AI/ML-powered signal scoring or predictive account models
- Background in territory planning, quota setting, or RevOps analytics
- Familiarity with intent data platforms (Bombora, G2, TechTarget)

Locations: Job No. ATCI-5775391-S2069270 | Hyderabad | Required Skill: Data Analytics

📌 Analytics Practitioner (Secunderabad)
🏢 Accenture
📍 Secunderabad