Role Purpose:

The Marketing and Placement Officer is responsible for increasing salon customer walk-ins, promoting salon services, and ensuring on-the-job training (OJT) and job placement for trained students. The role combines field marketing, employer coordination, and providing placement and tracking.

Key Responsibilities:

Salon Marketing & Customer Walk-ins

- Increase customer walk-ins and service uptake at the salon in Vadodara through field promotion and local marketing.
- Plan and execute local promotions, outreach drives, and community-level activities.
- Build tie-ups with residential societies, offices, institutes, hostels, and local groups.
- Coordinate seasonal offers, campaigns, and special promotion drives.
- Track daily and monthly walk-in data and report results.

Salon Promotion (Vadodara)

- Promote salon services through events, camps, exhibitions, melas, and stalls within Vadodara.
- Coordinate with the salon team to ensure smooth execution of promotional activities.
- Support visibility through banners, flyers, referrals, and local advertising.
- Represent the salon at local networking and community platforms

Student OJT & Placement

- Identify salons, clinics, and beauty institutions in Vadodara for OJT and placements.
- Place students in OJT immediately after training completion.
- Arrange interviews, trials, and joining formalities with employers.




- Ensure final job placement after successful OJT completion.
- Follow up with students and employers to address attendance, performance, and retention issues.

Employer Coordination

- Develop and maintain a database of beauty and wellness employers in Vadodara.
- Conduct regular employer visits and meetings.
- Organise placement drives and employer interaction sessions.
- Collect employer feedback and placement confirmations.

Reporting & Documentation

- Maintain records of walk-ins, marketing activities, On-the-Job Training (OJT), and placements.
- Submit monthly reports on targets versus achievements.
- Support internal reviews, audits, and reporting requirements.
- Perform any other task assigned by the Line Manager / DFT Representative.

Education & required work experience:

- Graduate or Postgraduate in Marketing, Management, Social Work, or related field.
- 2–4 years’ experience in field marketing, placements, or vocational training.
- Robust local knowledge of Vadodara.
- Willingness to work in the field and meet targets.
- Good communication skills in Gujarati, Hindi, and basic English.
- Experience in beauty, wellness, retail, or service sector preferred.

How to Apply:

Interested candidates can apply by sending their resume to: [email protected]

? Contact: (phone hidden)

📌 Marketing and Placement Officer (Vadodara)
🏢 Desai Foundation
📍 Vadodara