Fertility BDM – Job Description

Position: Business Development Manager (BDM) – Fertility
Industry: IVF / Fertility / Healthcare
Location: Salem, Erode, CBE
Experience: 3–8 years
Department: Business Development / Marketing

Job Summary

We are looking for an experienced Business Development Manager – Fertility to drive patient referrals, doctor relationships, business growth, and revenue generation for our fertility centre. The ideal candidate should have strong experience in IVF/Fertility, hospital marketing, healthcare, diagnostics, or pharmaceutical business development, with a proven network among doctors and hospitals.

Key Responsibilities
Develop and maintain strong relationships with Gynaecologists, IVF specialists, hospitals, clinics, and healthcare specialists.
Generate patient referrals through effective doctor and hospital engagement.
Identify and develop new referral sources and business opportunities.
Conduct regular doctor visits, hospital visits, meetings, CME programs, health camps, and awareness activities.




Build and manage a strong referral network within the assigned territory.
Achieve monthly and quarterly business, patient referral, and revenue targets.
Plan and execute territory-wise marketing and business development strategies.
Track competitor activities, market trends, and new business opportunities.
Coordinate with the Centre Head, Doctors, Counsellors, and Marketing Team to improve patient conversion and retention.
Maintain regular follow-up with referral partners and ensure solid skilled relationships.
Prepare daily/weekly/monthly reports on doctor visits, leads, referrals, conversions, and revenue.
Ensure proper utilization of marketing budgets and activities.
Expand the centre's presence and referral network in the assigned territory.

Preferred Candidate Profile
Experience in IVF/Fertility Marketing or Hospital Business Development is highly preferred.
Candidates from Healthcare, Diagnostics, Ph

📌 Medical Business Development Executive Salem (India)
🏢 Iswarya Health
📍 India