About Axis Max Life

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a joint venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited.

Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery, and a well-trained human capital.

Axis Max Life has been consistently ranked among the best workplaces by the GPTW Institute, reflecting its commitment to creating a positive and empowering work environment.

#ComeAsYouAre LGBTQIA+ and PwD candidates of all ages are encouraged to apply

Job Description:

Job Description- Product Manager ( Mobile App)

Role

Product Manager

Designation

Chief Manager

Experience

6-9 years

Location

Gurgaon

At Max Life Insurance, we believe in comprehensiveness and always staying ahead of the industry. To enable this, we have carved out a new role, which is more agile and Digital Product Manager. The Product Manager role is an amalgamation of Digital Product Management and Technology roles so that the individual gets to grow, learn and contribute in both the pillars of the product. This role is like a mini-CEO role, and the person will be responsible solely for the product from brick to building. This person with strong AI understanding who can conceptualize, design, and deliver AI‑first products. The ideal candidate will combine product thinking, customer empathy, and AI/ML fundamentals to build intelligent, scalable, and responsible solutions from ideation to launch.

KEY RESPONSIBILITIES

- Own the product vision and roadmap for AI‑driven features and platforms
- Own the product vision and roadmap for AI‑driven features and platforms
- Identify opportunities where AI can create measurable customer and business value
- Define AI‑first design principles (automation, personalization, prediction, decision intelligence)
- Partner with business teams to define business requirements to meet the product objectives. Ensure requirements are within our business standards and guidelines and align to our business strategy and objectives.
- User Understanding: Conduct in-depth user research, interviews, and data analysis to understand seller needs, pain points, and workflows deeply.



Translate these insights into compelling product requirements
- Feature Definition & Prioritization: Own the entire product lifecycle from ideation to launch and iteration. Define detailed user stories, functional specifications, and acceptance criteria. Prioritize features based on business value, technical feasibility, and user impact.
- Cross-Functional Collaboration: Work closely with engineering, design, and QA teams throughout the product development process, ensuring timely delivery of high-quality features. Facilitate effective communication and problem-solving within the team
- Performance Monitoring & Optimization: Define key performance indicators (KPIs) for the seller app, monitor product performance post-launch, and iterate based on data-driven insights. Identify opportunities for continuous improvement
- Stakeholder Communication: Effectively communicate product updates, progress, and challenges to internal stakeholders, including leadership, marketing, sales, and support teams.
- Market & Competitor Analysis: Stay up-to-date with industry best practices, emerging technologies, and competitor offerings to identify opportunities and threats.
- A/B Testing & Experimentation: Design and execute A/B tests and other experiments to validate hypotheses and optimize features.
- Transform Business requirements/ask into user stories.
- Owning/Partnering with the technology team for the implementation of digital tools (a mobile app for sales, an app for operations, an application for employees, or a completely new tool)
- Creating and owning the product roadmap to implement new features, enhancing existing features or sun-setting redundant features
- Involved in creating a prototype and ensuring that the product is tested for technical robustness
- Communicate, collaborate, and negotiate with key stakeholders (business groups, control groups etc.)
- Manage, groom, and prioritize the scrum’s backlog and work with the team to plan for delivery
- Be accountable for scrum team deliverables and KPIs.



Monitor and measure progress on user story delivery and sprint team velocity. Review metrics to measure value and identify opportunities for improvement.
- Building an adoption strategy of Digital products and driving adoption across business teams by running analytics, sending out periodic updates on the progress
- Work together with the Marketing team and build communications to be shared with on-the-field people
- Study the digital solution performance on the field, identify the user issues, and get the technical issues sorted
- Look at industry trends and customer feedback to brainstorm on features.
- Work with operations and technical teams to research and resolve production issues. Clarify ambiguities and customer experience based on business requirements and product objectives. Market Skills and Certifications
- Managing the Information Security and Compliance risks for the product
- Managing Product Backlog, Scrum Team, and Prioritization
- Writing Product Requirement Document
- Working with Cross functional/ Engineering Team on solution.
- Working with UI/UX team on creating Design

Measures of Success

-
Building tools (new features, enhancing existing features)
- Improvement in adoption of Digital Products
- Excellent stakeholder management

Key Relationships (Internal /External)

Internal: EMC /SLT Leaders/ Functional leader and colleagues and team members from across functions

External: Business Partners/Distributors/ Other Max Group companies/Vendors/Survey agencies/Banks as the case may be

Key competencies/skills required

- 6-9 years of experience in one or a combination of the following: digital customer experience, digital product/program management, digital platforms, or digital consulting
- Experience in product management/development, program management, strategy, marketing and/or related position in a consumer-oriented, technology-dependent environment in financial services or related industries
- Should have worked on Agile Methodologies with exposure to tools like Jira etc.

- Understanding of mobile and web application technologies
- Understanding on API’s, have worked on API integrations projects.
- Minimum Bachelor’s Degree in any discipline from a Tier 1 or 2 college. MBA from a Tier 1 or 2 Institute is preferred.

State:

Home Office

Branch:

Gurugram -90C

Department:

Digital Technology

Function:

Distribution - Product Management

Posted On:

07-Apr-2026

📌 Chief Manager - Product Engineer (India)
🏢 AxisMaxlife
📍 India