About Axis Max Life

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a joint venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited.

Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery, and a well-trained human capital.

Axis Max Life has been consistently ranked among the best workplaces by the GPTW Institute, reflecting its commitment to creating a positive and empowering work environment.

#ComeAsYouAre LGBTQIA+ and PwD candidates of all ages are encouraged to apply

Job Description:

Job Description

Job Title

Manager BSA- Digital Solutions

Location

Gurgaon HO

Department

Digital Technology

Function

Distribution Transformation

Reporting to

SM/CM Digital Solutions

Band

4

Job Summary

The Digital Centre of Excellence (COE) is a rapidly growing function established less than four years ago, and within this short period, it has driven significant digitization across the organization’s sales and servicing value chains. Our focus spans all distribution channels, where we have successfully modernized key processes and delivered impactful digital solutions that enhance productivity and user experience.

As a Business Systems Analyst within the Digital COE, you will contribute to our core mandate of enabling:

- Smart Digital Solutions
- Improved Productivity
- Enhanced Seller and Customer Experience

The role involves continuously refining existing digital tools, driving higher adoption across field teams, and ensuring new users in high‑churn channels understand the value of digital ways of working. You will collaborate closely with business and field stakeholders to design intuitive workflows, support adoption through insightful communication,



and leverage data-driven insights.

Our digital platforms generate a wealth of user and process data, and the BSA will play a critical role in converting this into actionable intelligence through smart analytics, ultimately strengthening business decision‑making and improving our digital ecosystem.

Key Responsibilities

Drive Business Analysis & Requirement Management by engaging stakeholders, defining detailed BRDs/FSDs/user stories, and owning the product backlog as a Product Owner across both Agile and Waterfall delivery models. Define data flows, integration points, and system interactions across digital platforms and backend systems. Ensure that proposed solutions align with architecture standards, scalability principles, and compliance guidelines by translating business needs into scalable, secure, and enterprise‑aligned digital solutions, working closely with architects, engineering teams, and integration partners.

Manage End‑to‑End Technical Project Delivery including planning, sprint management, vendor coordination, risk tracking, and release governance to ensure timely, high‑quality digital transformation outcomes. Champion Process Digitization & Optimization by mapping as-is/to-be workflows, improving operational efficiency, and ensuring strong adoption of digital tools through continuous feedback loops and stakeholder enablement.

Provide Quality Assurance & UAT Leadership by validating solution quality, supporting test design, coordinating UAT, driving defect resolution, and ensuring readiness for production deployment.

Key Competencies/Skills Required





§ Strong analytical thinking with ability to translate complex business needs into clear BRDs, FSDs, and user stories.

§ Expertise in process mapping, gap analysis, use‑case modeling, and stakeholder requirement workshops.

§ Understanding of APIs, microservices, integration patterns, and system interdependencies. Strong user‑centric approach with ability to refine features based on feedback and analytic

§ Solid attention to detail and solution validation mindset. Strong understanding of operational processes and opportunities for automation.

Desired qualification and experience

§ Bachelor’s degree in engineering, Computer Science, Information Technology, or a related discipline.

§ MBA or Post‑Graduate qualification in Technology Management, Business Analytics, or Operations (preferred).

§ 5–8 years of experience in BFSI, Insurance, or FinTech domains.

§ Professional certifications such as CCBA, PMP, or CSPO will be an added advantage.

About Axis Max Life Insurance

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a Joint Venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited. Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery and trained human capital. As per the annual audited financials for FY2023-24, Axis Max Life Insurance has achieved a gross written premium of INR 29,529 Cr. For more information, please visit the company website at www.maxlifeinsurance.com.

#ComeAsYouAre LGBTQIA+ and PwD candidates of all ages are encouraged to apply

State:

Home Office

Branch:

Gurugram -90C

Department:

Digital Technology

Function:

Distribution transformation

Posted On:

19-Mar-2026

📌 Manager - BSA (India)
🏢 AxisMaxlife
📍 India