Digital Marketing Executive

Job Title: Digital Marketing Executive
Experience: 6 Months – 1 Year
Location: Chennai
Employment Type: Full-Time

About the Role

We are looking for a Digital Marketing Executive who has a valuable understanding of digital marketing, content creation, social media management, and AI-powered creative tools. The candidate should be creative, willing to learn, and capable of handling social media activities for clients.

Key Responsibilities

- Develop content ideas and creative concepts for different brands and clients.
- Handle and manage clients' social media pages on platforms such as Instagram and Facebook.
- Plan and coordinate regular social media content and posting activities.
- Create social media posters and creatives using Canva.
- Generate AI-based images and videos for client requirements.
- Assist in developing Reels, short-form videos, campaign creatives, and social media content.
- Understand the basics of SEO and apply basic SEO practices to content.
- Have basic knowledge of Meta Ads and Google Ads.
- Monitor social media performance and support basic reporting and analysis.
- Work closely with the content, creative, editing, and production teams.
- Research current social media trends, content formats, and AI tools to develop fresh creative ideas.
- Use AI tools to improve content ideation, scripting,



creative references, image generation, and video generation.

Required Skills

- 6 months – 1 year of experience in Digital Marketing / Social Media / Content Creation.
- Good knowledge of content creation and creative ideation.
- Basic understanding of SEO, Meta Ads, and Google Ads.
- Experience handling social media pages.
- Basic knowledge of poster/creative designing.
- Interest or experience in AI-generated image and video creation.
- Good communication and coordination skills.
- Ability to work on multiple client requirements and meet deadlines.
- Creative mindset with an interest in current digital trends.

Tools / Software Knowledge

Candidates should have working knowledge of, or be comfortable learning:

- ChatGPT
- Grok
- Canva
- Higgsfield
- Other AI content creation and image/video generation tools

Preferred

- Basic knowledge of Instagram Reels and short-form video content.
- Understanding of social media algorithms and current trends.
- Basic knowledge of content planning, captions, hashtags, and content calendars.
- Experience working with multiple brands or client social media accounts.

Salary: Based on experience and skill level
Work Location: Chennai
Job Type: Full-Time

Work Location: In person

📌 Digital marketing Executive (India)
🏢 Hyper bridge The Reel Factory
📍 India