Location: Varanasi
Job Type: Full Time

Roles & Responsibilities:

- Social Media Management:

- Develop and implement a comprehensive social media strategy to enhance brand awareness and engagement across various platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
- Create, curate, and schedule daily posts, ensuring content is aligned with Anya GreenEnergy’s goals, voice, and values.
- Monitor social media platforms for customer interactions, responding to comments and messages in a timely and professional manner.
- Manage and grow Anya GreenEnergy’s social media communities by engaging with followers and building meaningful relationships.
- Analyze social media performance through metrics and analytics, generating reports to measure growth, engagement, and ROI.
- Stay up-to-date with the latest social media trends and best practices, adjusting strategies to optimize content and engagement.

- Content Creation & Planning:

- Collaborate with the marketing team to create visually appealing and informative content that aligns with campaigns, promotions, and overall company messaging.
- Develop a content calendar, ensuring that content is regularly posted, aligned with industry trends, and optimized for engagement.
- Design engaging graphics, videos, and written content that represent Anya GreenEnergy’s brand identity on social media.

- WordPress Website Management:

- Oversee the day-to-day management and maintenance of the company’s WordPress website, ensuring it is user-friendly, functional, and up-to-date.
- Implement SEO best practices to ensure the website ranks well in search engines, driving organic traffic.
- Update and manage website content, including blog posts, news updates, customer testimonials, case studies, and product/service pages.
- Troubleshoot and resolve any technical issues related to the website,



ensuring minimal downtime and a smooth user experience.
- Collaborate with the design team to ensure the website reflects Anya GreenEnergy’s brand and is optimized for lead generation and customer engagement.

- Campaign Management:

- Coordinate with the marketing team to develop and execute online marketing campaigns (paid ads, promotions, etc.) across social media and the website.
- Manage digital ad campaigns (Facebook Ads, Google Ads, etc.), ensuring they are aligned with the company’s objectives and budget.
- Monitor campaign performance and make data-driven decisions to optimize reach and conversions.

- Analytics & Reporting:

- Regularly track and report key metrics such as website traffic, social media engagement, and lead generation to the management team.
- Use tools like Google Analytics, social media insights, and other reporting tools to assess performance and recommend improvements.
- Continuously analyze trends and audience insights to refine strategies and improve engagement across platforms.

- Brand Consistency:

- Ensure that all content shared across social media and the website adheres to Anya GreenEnergy’s brand guidelines and maintains a consistent voice, tone, and aesthetic.
- Regularly audit both the website and social media platforms to ensure all content is current, relevant, and reflective of the company’s goals and values.

Eligibility and Qualifications:

- Experience:





- Proven experience managing social media accounts and WordPress websites, ideally in a corporate or marketing setting.
- Strong understanding of social media platforms, website management, and SEO strategies.
- Experience with social media scheduling tools (e.g., Hootsuite, Buffer) and website analytics tools (Google Analytics, WordPress Plugins).

- Skills:

- Proficiency in WordPress and basic HTML/CSS.
- Strong knowledge of SEO, Google Analytics, and social media analytics.
- Skilled in creating content for social media and websites, including written, visual, and video content.
- Strong attention to detail and ability to multitask effectively.

- Technical Requirements:

- Familiarity with social media management and analytics tools.
- Experience with WordPress themes, plugins, and troubleshooting.
- Knowledge of SEO best practices for content optimization.

- Personal Traits:

- Excellent communication and interpersonal skills.
- Creative, self-motivated, and passionate about digital marketing and renewable energy.
- Ability to work independently, manage deadlines, and adapt to changing priorities.
- Detail-oriented with a strong focus on delivering high-quality work.

- Education:

- A degree in Marketing, Communications, Web Development, or a related field is preferred.

Why Join Anya GreenEnergy?

- Be part of a leading company in the renewable energy sector, helping promote sustainability through digital platforms.
- Opportunity to grow and develop your career in digital marketing and website management.
- Work in a dynamic and collaborative team environment with a focus on innovation and creativity.

Interested candidates should submit their resume and portfolio showcasing relevant social media or website management work.

Contact us :

+91-XXXXXXXXXX

[email protected]

📌 Digital Marketing Assistant (India)
🏢 Anya Green Energy
📍 India