Job description:
We are looking for a results-oriented Digital Marketing Executive to plan, execute, and optimize digital marketing campaigns across multiple online channels. The candidate will be responsible for increasing online visibility, generating leads, improving website traffic, supporting social media campaigns, and analyzing digital marketing performance.
The ideal candidate should have knowledge of SEO, social media marketing, Google Ads, content marketing, email marketing, analytics, and other digital marketing techniques.
Responsibilities:

- Plan and execute digital marketing campaigns across multiple channels.
- Develop strategies to improve online visibility and brand awareness.
- Manage and optimize social media marketing campaigns.
- Conduct keyword research and support SEO activities.
- Monitor website traffic and digital campaign performance.
- Create and manage Google Ads and other paid advertising campaigns where required.
- Monitor campaign budgets, clicks, impressions, conversions, and other performance metrics.
- Analyze marketing data and prepare performance reports.
- Develop content ideas for websites, social media, blogs, and advertisements.
- Coordinate with designers and content creators for marketing materials.
- Support lead-generation campaigns and promotional activities.
- Conduct competitor and market research.
- Assist with email marketing and other online communication campaigns.
- Monitor current digital marketing trends and platform updates.




- Optimize campaigns based on performance and analytics.
- Work with the sales team to improve lead quality and conversion.
- Support website content and basic SEO improvements.
- Maintain digital marketing calendars and campaign schedules.
- Be responsive to campaign changes and new marketing requirements.

Required Candidate Profile:

- Good understanding of digital marketing concepts.
- Knowledge of SEO and basic search-engine optimization techniques.
- Knowledge of social media marketing.
- Basic understanding of Google Ads and paid advertising.
- Knowledge of Google Analytics or similar analytics platforms is an advantage.
- Understanding of keyword research and content optimization.
- Basic knowledge of email marketing.
- Understanding of website traffic, leads, conversions, CTR, CPC, and other marketing metrics.
- Good content-writing and communication skills.
- Knowledge of Canva, Photoshop, or similar design tools is an advantage.
- Ability to analyze campaign performance and identify improvement opportunities.
- Strong analytical and problem-solving skills.
- Creative thinking and attention to detail.
- Good communication and interpersonal skills.
- Ability to manage multiple campaigns and deadlines.
- Ability to work independently with minimum supervision.
- Willingness to learn current digital marketing tools and technologies.

Pay: ₹12,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Digital Marketing Executive (India)
🏢 HILIFE.AI PRIVATE
📍 India