Role, Responsibilities & Preferred candidate profile:
Experience in Marketing of Engineering / Industrial Products, preferably in a B2B setting.
Willingness to travel extensively across India for market development, customer engagement and product promotion.
Closely monitor market dynamics, customer requirements and industry trends and support the Sales Team in implementing effective sales strategies.
Conduct detailed market studies covering product demand, packaging, distribution channels, pricing and product positioning.
Drive product portfolio promotion through customer visits, market development activities and networking.
Coordinate and contribute to advertisements, technical articles and product features in trade magazines and industry publications.
Develop Brand Awareness and Corporate Communication with technical associations, Chambers of Commerce, trade associations and other industry bodies.
Support dealers and resellers with product promotion, marketing campaigns,



networking initiatives and market development programs.
Robust knowledge of Advertising, Digital Marketing and Brand Marketing, with the ability to develop effective promotional strategies.
Prepare and present market intelligence and market-entry studies to management for evaluating new markets and business opportunities.
Plan and participate in exhibitions, trade fairs and product showcases to promote Arkel products and strengthen market presence.
Organise and conduct seminars, product presentations and customer engagement programs to increase market reach.
Build and maintain robust relationships with newspapers, trade magazines, Chambers of Commerce, trade associations, television channels and other media partners.
Strengthen relationships with key customers through regular trade newsletters, greetings, product updates and other corporate communication initiatives.

📌 Assistant Manager Branding And Communications Vadodara
🏢 Arkel Electronic India
📍 Vadodara