- We are looking for a Senior Digital Analyst - Paid media specialist to join our team.
- The ideal candidate should have hands-on experience with paid campaigns across platforms like Google Ads, Meta, and LinkedIn, along with a robust understanding of performance metrics, audience targeting, and conversion optimization.

Key Responsibilities:

- Develop and manage high-performing paid media campaigns across Meta (Facebook & Instagram), Google (Search, Display, YouTube), and LinkedIn Ads.
- Optimise ad spend, bids, and targeting strategies for maximum ROI.
- Understanding customer journeys, lead nurturing, and CRO (Conversion Rate Optimization).
- Should be able to create reports that clearly explain ad performance and how it was affected

Requirements:

- - 3-4 years of hands-on experience in performance marketing.
- - Proven track record in Meta Ads, Google Ads, and LinkedIn Ads campaign management.
- - Strong analytical skills with expertise in GA4, GTM, and conversion tracking.
- - Google Ads, Meta Blueprint, or LinkedIn Marketing certifications are a plus.

📌 Sr. Digital Analyst (Paid Media) (Mumbai)
🏢 VirtuHR
📍 Mumbai