Job Description: About Gappu: Gappu is an emerging lifestyle instruments brand with a world class range of percussion instruments crafted with care for unmatched sound and durability as seen on Shark Tank Season 5. We are a fast-moving team building this on the ground and not a traditional music company.
What will you do:
- Plan, create, and optimize Meta (Facebook & Instagram) advertising campaigns.
- Manage campaign budgets, audiences, creatives, placements, and bidding strategies to maximize ROAS.
- Conduct audience, competitor, and market research to improve campaign performance.
- Monitor, analyze, and report campaign performance with actionable insights.
- Manage product listings across Amazon, Flipkart, and other marketplaces.
- Optimize product titles, descriptions, images, keywords, and A+ content for better visibility and conversions.
- Coordinate marketplace promotions, pricing updates, inventory, and catalog health.
- Monitor marketplace sales, returns, customer feedback, and account performance.
- Coordinate with operations and warehouse teams to ensure timely inventory updates and order fulfilment.
- Stay updated with marketplace policies, Meta Ads updates, and emerging digital marketing trends.
Who is this for:
- Bachelor's degree in Marketing, Business, Commerce, or a related field (preferred but not mandatory).
- 2-4 years of experience in Meta Ads and marketplace management.
- Strong understanding of Meta Ads Manager, Pixel, Events Manager, and Conversion API.
- Hands-on experience with Amazon Seller Central and/or Flipkart Seller Hub.
- Basic understanding of marketplace SEO and catalog optimization.
- Proficiency in Microsoft Excel or Google Sheets for reporting and analysis.
- Strong analytical, organizational, and communication skills.
- Ability to work independently while collaborating effectively with cross-functional teams..
What do you get:
- Ownership of Gappu's paid media and marketplace growth across Meta, Amazon, Flipkart, and other online channels.
- Opportunity to work directly with the leadership team and influence business decisions.
- Hands-on experience in scaling a rapid-growing D2C consumer brand.
- Exposure to branding, e-commerce, AI tools, and performance marketing.
- Freedom to experiment, test new ideas, and implement growth strategies.
- A collaborative startup environment where initiative and ownership are valued over hierarchy.
- Clear opportunities for learning, career growth, and increased responsibility as the company scales.
Pay: ₹25,000.00 - ₹35,000.00 per month
Benefits :
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
📌 Paid Media & Marketplace Ads Specialist (Kolkata)
🏢 GAPPU
📍 Kolkata