We are a Fast Growing Oil and Grease Manufacturing Company having sales outlets all over India.

We are in requirement of Digital Marketing professional at our Head Office at Wagle Estate, Thane.

1. Position Overview

The Digital Marketing Executive will be responsible for planning, executing, and optimizing online marketing strategies to promote industrial lubricants, greases, and specialty oils. The role focuses on generating B2B leads, improving brand visibility, and supporting sales teams through digital channels.

2. Key ResponsibilitiesA. Digital Strategy & Campaign Management

- Develop strategies targeting industrial buyers, distributors, OEMs, and B2B clients :

- Manage SEO & SEM campaigns to increase website traffic and lead generation

B. Website & SEO Management

- Optimize website content for keywords like:

- Industrial lubricants

- Automotive oils

- Grease manufacturers

- Improve website ranking on search engines (Google)

- Coordinate with developers for website updates, landing pages, and performance improvements

C. Content Marketing

- Create and manage:

- Product brochures (technical)

- Blog posts (e.g.,



“Best grease for bearings”)

- Simplify technical data into customer-friendly content

D. Lead Generation (Very Significant in This Industry)

- Generate B2B leads via:

- LinkedIn campaigns

- Google Ads

- Industry portals (IndiaMART, TradeIndia)

- Maintain and update lead database

- Coordinate with sales team for lead follow-ups

E. Social Media Management

- Manage company profiles on:

- LinkedIn (primary for B2B)

- YouTube (product demos)

- Product launches

- Distributor engagement

- Use CRM tools to track leads and conversions

G. Analytics & Reporting

- Monitor performance using:

- Google Analytics

- Google Search Console

- Prepare monthly reports on:

- Leads generated

- Campaign ROI

- Website traffic

H. Competitor & Market Analysis

- Analyze competitor digital strategies
- Track industry trends in lubricants and grease segment

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits :

- Cell phone reimbursement

Work Location: In person

📌 Digital Marketing Assistant (Thane)
🏢 Mark Speciality India
📍 Thane