Job Title: Performance Marketing Specialist

Location: Lucknow (On-site)

Experience: 1-3 Years

Employment Type: Full time Working Shift: 12:00 PM- 09:00 PM IST (Mon-Fri)

Job Summary

Key Responsibilities

- Plan, execute, and optimize paid campaigns on platforms like Google Ads and Meta Ads Manager :

- Monitor campaign performance and optimize for conversions, CPA, and ROI

- Conduct keyword research, audience targeting, and A/B testing

- Analyze campaign data using tools like Google Analytics :

- Manage budgets and allocate spend effectively across channels

- Generate performance reports and insights for stakeholders

- Stay updated with the latest trends and best practices in digital marketing

Requirements :

- Bachelor’s degree in Marketing, Business, or related field




- 1-3 years of experience in performance marketing / paid ads
- Hands-on experience with Google Ads and Meta Ads
- Strong analytical and problem-solving skills
- Good understanding of CPC, CPA, ROAS, and conversion tracking
- Excellent communication skills

Preferred Skills

- Experience with landing page optimization

- Knowledge of SEO basics

- Familiarity with tools like SEMrush or Ahrefs :

- Basic understanding of HTML/CSS (optional)

Job Type : Permanent

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits :

- Food provided
- Provident Fund

Work Location: In person

📌 Google & Meta Ads Manager (Lucknow)
🏢 FlairUP
📍 Lucknow